Waxing UnLyrical

JUNE 24, 2015

Robin – Youthful, exuberant, he adds energy and imagination to Batman’s somewhat dry, verbal approach. They’ve recently started offering improv focus groups to get a more real reaction to what people are thinking. But lately, he’s come to realize words alone are not enough. He needs help solving the brand challenge – er crime.

Content 100

Content Committee Marketing Consultant 100

Convince & Convert

OCTOBER 12, 2010

Social media taps into the causal swirl of the fish pond, but if an executive across the table says he’ll need to see ‘solid ROI on that’ he’s might as well be asking to do a focus group with a group of golden carp. Your response should be simple.

ROI 124

ROI Social Media Small Business CPC 124

Social Media Network Marketing

AUGUST 14, 2010

These investment at minimal level would be time, energy, technology [hardware, software the web and internet connectivity], dedicated human resource. August 16, 2010 10:15 PM Bulletin-board Focus Groups said. Thank you Bulletin-board Focus Groups for dropping in here. I decided I will leave my first comment.

Social Media 93

Social Media How To ROI Reputation 93

Ignite Social Media

APRIL 7, 2021

While organic content is important, it typically doesn’t get the ROI that paid posts do so make sure you’re not investing too much time and energy into content that will never be promoted or shared more broadly. Don’t burn out your team creating organic content. Your ads shouldn’t look different from your organic content and vice versa.

Organization 187

Organization Social Media Content Analysis 187

ProBlogger

JANUARY 30, 2011

That’s what focus groups have become, haven’t they? “Do The hype, the tangible energy in your community, your popularity—they’re all extremely powerful selling tools. Businesses tend to forecast and allocate advertising monies based on consumer feedback, which is unfortunately more “do you like?&# How ‘bout this car?

Buy 46

Buy eBook Compete Small Business 46

Buffer Social

JULY 27, 2023

Find and invest your time (and sometimes money) into the relevant ones to your niche (I’m in quite a few social media-focused groups). Make high-quality content your standard A major problem in generating high-quality content is expending too much energy on quantity.

Content 76

Content How To Guidelines Research 76

Sprout Social

JANUARY 30, 2023

One company that understands this is Quest Nutrition, an energy bar brand. Instead of waiting on survey and focus group results to decide how to pivot, you can access real-time sentiment and make the call then and there. Want to gauge customer reception to a new product before launch?

Examples 115

Examples Brands How To Aggregator 115