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SOCMED SEAN APRIL 1, 2012 10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard” Finding a social media professional to help you with your online activities can sometimes be a tough process. There are plenty of “experts”, “gurus” and “wizards” out there and many of them don’t have the experience you need. 1) How long have you been engaged in social networking and/or social media channels? Will you provide me with links to your accounts? | PROACTIVE REPORT APRIL 1, 2012 The Press Release is not Dead Yet! Great news for PR practitioners: Despite rumors to the contrary, the trusty old press release is not dead. Text 100 surveyed 72 journalists and found that the press release is still the preferred format for receiving corporate news. While you are celebrating this news, there is one caveat: text only releases don’t do much for you. PR Newswire reports that a study of releases on their wire service shows that:: Adding a photo or an image increases views of the release by 14%. Adding a video gives you a 28% increase in views. The Power of a Good Online Newsroom. Press releases. Photos. | SHERRILYNNE STARKIE APRIL 1, 2012 March 2012: Ottawa’s Twitter top 20 The tables below are meant to illustrate how being popular (Grader) on Twitter doesn’t necessarily mean you have influence (TweetLevel). Very few of the most popular tweeps make the grade on the influence table. Also, quite a few influential tweeters don’t have that many followers, relatively speaking. Congratulations to @phdinparenting who continues to top both lists. Here’s how the Twitter top 20 is compiled: Only real humans are included (no brands, no publishers etc). Users must be listed on Grader to be included on either table. Twitter Popularity ( Grader ). mgeist. | DANNY BROWN APRIL 1, 2012 PinPal Wants to Use Your Friends to Create a Sex Meat Market Strong title? Probably – but then PinPal deserves it. Currently in private beta, PinPal is a new start-up that looks to create a casual dating network by using the API’s of Twitter, Facebook, Klout and, as the name might suggest, Pinterest. After you sign up, we’ll search through your favorite social networks to find your friends – and more importantly, their friends! | | | | | | | | | -
PROBLOGGER | SUNDAY, APRIL 1, 2012 19 Essential WordPress Plugins for Your Blog This guest post is by Eric Siu of Evergreen Search. WordPressers are always looking for helpful plugins for their blogs, and if you’ve been following today’s posts on ProBlogger, especially Install Your First WordPress Plugin , you’re probably in the same boat. So I thought I’d compile a list of the most popular to get you started. To make things simple, the plugins in this post have been broken into different categories. SEO plugins. WordPress SEO : If there’s one plugin from this list that you should get, this is the one. Forget no more! Social plugins. MORE >> -
STEPHEN P SMITH | SUNDAY, APRIL 1, 2012 Fishing Season Starts Today I am so excited to tell you about something new! Fishing season starts today in New Hampshire on the Lakes and ponds. Living on the shore of Lake Winnipesaukee for the past three years has been a lot of fun, except maybe for the Tavern Manager stuff last year. missed out on all the fun, outdoorsy sports and activities last year, but not this year. This year I am going to go fishing, hiking, camping and all of that. It is going to be like the Summer of George , except I’m not unemployed and I will change out of my pajamas. Yup, I am going to be blogging about fishing. Lures. Rods n Reels. MORE >> -
SOCIALFISH | SUNDAY, APRIL 1, 2012 Are you on Goodreads? Win a signed copy of Humanize! Goodreads Book Giveaway. Humanize. by Jamie Notter and Maddie Grant. Giveaway ends May 01, 2012. See the giveaway details. at Goodreads. Enter to win. Humanize Mark Your Calendars MORE >> -
CONVINCE & CONVERT | SUNDAY, APRIL 1, 2012 Fight Premature Monetization – Add a Second Step to Your Content Marketing Gary Vaynerchuk often warns against the “ 19 year old dude move ” – when over zealous businesses try to close the deal on the first social media transaction. Flickr image from Jurischk. There’s no question that companies are applying rigid direct marketing principles to social media, not recognizing that social is the long con , not a smash and grab. That That same trend toward premature monetization is rampant in content marketing too, especially on blogs. Content Marketing Step by Step. Blog posts are feathers. Outwardly showy and used to attract attention. Ephemeral. MORE >> -
SOSHABLE | SUNDAY, APRIL 1, 2012 When I’m Wrong I Say I’m Wrong (re: Pinterest Traffic) About 1/3rd of Soshable’s traffic comes from various referrers with Google being the biggest one (that’s not counting Google search traffic). When I checked my monthly totals there was a new player in my top 10: Pinterest. had completely forgotten about a conversation with a friend at Pinterest who told me that the site will send traffic whether I try to use it or not because of the handful of visualization posts we do here. was skeptical. In fact, I didn’t think it would break 1%. The fact that it popped up so high on the charts without much effort is encouraging. MORE >> -
- Are You Over Analyzing Your Small Business? SMALL BUSINESS MAVERICKS | SUNDAY, APRIL 1, 2012
- The Realities Of Being Brandwashed TWIST IMAGE | SUNDAY, APRIL 1, 2012
- Be the Real You CONVERSTATIONS | SUNDAY, APRIL 1, 2012
- Create more value than content. ENGAGING BRAND | SUNDAY, APRIL 1, 2012
- What You Need to Know Before You Start a WordPress Blog PROBLOGGER | SUNDAY, APRIL 1, 2012
- How To Find Your Community's Founding Members FEVER BEE | SUNDAY, APRIL 1, 2012
- Install Your First WordPress Plugin PROBLOGGER | SUNDAY, APRIL 1, 2012
- Fight Premature Monetization – Add a Second Step to Your Content Marketing CONVINCE & CONVERT | SUNDAY, APRIL 1, 2012
- Are you setting yourself up for failure? JEFF ESPOSITO | SUNDAY, APRIL 1, 2012
- Web Journal – Week of March 25th – April 1st, 2012 WEB METRICS GURU | SUNDAY, APRIL 1, 2012
- Okay Hotshot, Now What? The Future of BTT BRASS TACK THINKING | SUNDAY, APRIL 1, 2012
- What Clients Say About Us STEPHEN P SMITH | SUNDAY, APRIL 1, 2012
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