Wed.Apr 19, 2023

article thumbnail

Slow Burn: A Strategy for Scaling Facebook Ads

Jon Loomer

One of the most common questions I get is related to scaling Facebook ads: Once you get good results, how do you increase your budget while continuing to get those good results? If it were easy, I wouldn’t need to write this blog post. It’s a common problem. Once you increase the budget, it’s possible that you’ll get much worse results.

Strategy 178
article thumbnail

15 Social Media Etiquette Blunders (And How To Avoid Them)

Hootsuite

We’ve all cringed at a brand’s tone-deaf post or hashtag fail. These social snafus often come down to a misunderstanding of unspoken social media etiquette. Social media can seem informal, but if you’re not posting on your personal account, you still have to follow a few rules of engagement. Social media etiquette is more important than ever, especially now that brands are expected to be “human” and “authentic” online.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

LinkedIn Shares New Insights into the Latest Tech Marketing Trends

Social Media Today

The report looks at the latest tech marketing trends and how decision-makers are being influenced.

Trends 164
article thumbnail

Wired Journalist Banned From Twitter For Reporting On Hack Of Anti-Trans Activist Matt Walsh

Forbes Social Media

A reporter at Wired has been banned from Twitter after he wrote about the fact that anti-trans activist Matt Walsh had his Twitter account hacked. Walsh’s account was hacked on Tuesday and started posting offensive tweets about other popular right-wing figures like Andrew Tate and Ben Shapiro.

Report 117
article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

LinkedIn Expands its Company Commitments Display to More Surfaces

Social Media Today

LinkedIn's Company Commitments enables businesses to showcase relevant causes that they align with.

Company 157
article thumbnail

Data-driven marketing trends: why you need to update your strategy & how to get started

Audiense

With ever-evolving marketing trends , staying ahead of the game is more important than ever. With the right data, you can gain valuable insights into your customers and their behaviors, leading to more effective campaigns and strategies.

Trends 78

More Trending

article thumbnail

9 of the Most Popular Messaging Apps in 2023

Hootsuite

Want to slide into your customer’s DMs? There’s an app for that. Social messaging apps are now essential communication tools. And not just for individual social media users — for brands, too. Social media is a great way to get your message out onto the sweet, sweet worldwide web, but if you’re looking for a more intimate connection with your fans and followers — and a way to offer best-in-class social media customer service — it’s time to get acquainted with the most popular messaging apps.

article thumbnail

LinkedIn Expands its Company Commitments Display to More Surfaces

Social Media Today

LinkedIn's Company Commitments enables businesses to showcase relevant causes that it aligns with.

Company 148
article thumbnail

I Don't Do Paid Ads: Here's What I've Invested in Instead to Grow My Business to $270K+ in Revenue

Buffer Social

Many business owners assume that the quickest way to grow is to pay to get in front of potential customers (or to do tons of cold outreach). But I never even considered that approach, and I’ve still managed to grow a thriving business in less than two years. When I decided to launch my disability public speaking and DEI consulting business in 2021, I didn’t have any background in the industry.

article thumbnail

LinkedIn Shares New Insights into the Latest Tech Marketing Trends

Social Media Today

The report looks at the latest tech marketing trends, and how decision-makers are being influenced.

Trends 148
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

10 Lesser Known Instagram Tools For Creators Worth Exploring

Keyhole.co

Instagram is a top media platform that is employed to build a relationship with brands and users. The visual-first social medium has over 2 billion active monthly users as of January 2023. From its inception in 2010, it has evolved today into a full-on marketing channel. Small as well as industry tycoons use it to drive traffic, generate leads and boost sales.

article thumbnail

TikTok Moves to Ban All Climate Change Denial Content

Social Media Today

TikTok becomes the latest social media app to ban climate denial and misinformation.

Content 155
article thumbnail

Should You Blog for Money?

ProBlogger

The post Should You Blog for Money? appeared first on ProBlogger. Image created in Canva I speak with bloggers every day who have heard the stories of blogs that make big dollars and who want to try to make an income from blogging also. One of the pieces of advice that I attempt to convey (and I’m afraid it doesn’t always get through) is that it’s worth pausing, before running out to slap ads on your blog or promoting every affiliate deal available, to ask yourself whether maki

Blogger 38
article thumbnail

TikTok Moves to Ban All Climate Change Denial Content

Social Media Today

TikTok becomes the latest social media app to ban climate denial and misinformation.

Content 148
article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

YouTube Adds Shorts Thumbnail Selection on iOS, Shorts Replies to Comments on Android

Social Media Today

YouTube brings its Shorts features into line across platforms.

YouTube 163
article thumbnail

Microsoft Drops Twitter from its Social Media Management Platform

Social Media Today

The change could be another blow fo Twitter's struggling ad business.

article thumbnail

Meta’s Opening Up its Horizon Worlds VR Experience to Teen Users

Social Media Today

Hooking in younger users could be key to maximizing metaverse take-up.

148
148
article thumbnail

YouTube Adds Shorts Thumbnail Selection on iOS, Shorts Replies to Comments on Android

Social Media Today

YouTube brings its Shorts features into line across platforms.

YouTube 148
article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

Snap Unveils New Features at 2023 Partner Summit, Including AR and AI Elements

Social Media Today

A range of new features incoming for Snapchatters.

Features 150