Tue.May 17, 2016

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Why The Facebook Ecosystem Dominates Social Media Budgets {research}

Convince & Convert

Facebook (and its sister network, Instagram) are beginning to dominate how social marketers spend their paid amplification budgets. As we know, paid amplification of social media is more important than ever in this era of disappearing organic reach. As I’ve written about many times, Facebook’s goal is to increase their revenue, not yours , and when they shut off the free impressions spigot they gambled that social marketers would grumble for a while but eventually pay up.

Research 112
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7 Tips for Managing Your Money More Effectively

Idaconcpts

Whether you’re living large as a millionaire or struggling to get by from paycheck to paycheck, you can always make some improvements to your personal money management. Turns out that [one in every three Americans] [link] lack a future financial plan. The Oracle of Omaha said it best, “Someone is sitting in the shade today because someone planted a tree a long time ago” The key to financial success is to have a plan.

Tips 106
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How Social Media Marketers Use Social Media In Real Life

Ignite Social Media

At Ignite Social Media, everyone is an expert in social media marketing. We eat, breathe, and live social media. But what may surprise you is how the various individuals at Ignite utilize social media in their everyday lives. Someone working on the analytics team could be using social media in a far different way than someone working all day as a community manager.

Lurker 104
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Why You’re Not Good at Social Until It Embarrasses You

Convince & Convert

Big Data. Big Results. Susan is recognized as one of the most influential voices in Big Data. Not only does she have a TED talk that has been viewed more than one million times, but she is also a member of the board of The Big Boulder Initiative which is an industry organization dedicated to promoting the successful and ethical use of social data. As we become more and more adept at collecting mass amounts of data from all the different social channels, there eventually comes a time where you n

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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4 Ways Facebook Instant Articles Will Change Blogging Forever

agora pulse

Facebook Instant Articles is Facebook’s latest way for you to engage your audience with material you post on your blog. According to Facebook, the over 1,000 publishers who are using Facebook Instant articles are seeing 20% more clicks and 30% more shares. What exactly are Facebook Instant Articles? Facebook Instant Articles are all about providing a media rich experience that doesn’t slow down on mobile phones.

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[Interview] Truffle Social And Models Own Get A Thumbs Up On Instagram

Audiense

In August 2015, Truffle Social pitched the idea of #1234ThumbWar to their client Models Own , a British based beauty brand to celebrate nail art. This campaign positioned the brand as an innovative force on their social media channels, spearheaded mainly on Instagram as the brand’s flagship channel, with support across the brand’s other social feeds.

More Trending

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Guide to URL Shortening and Tracking for Social Media

Sprout Social

You put so much effort into creating great content that when something you share on social media doesn’t get a lot of clickthroughs, it can be confusing and even disheartening. When it comes to gaining traction on social media, creating high quality content is only half the battle. Everything from your headline and keywords to featured image and URL should be optimized.

URL 62
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30 Practical Tips for Producing Great Facebook Live Videos

ProBlogger

This week we’ve been digging deep into Facebook Live Video. Earlier in the week I shared 10 benefits of building Facebook Live into your strategy and yesterday shared 12 different types of Facebook Live videos that you might like to create. Today I want to get practical and give you some tips on how to create the best Facebook Live Videos you can.

Video 37
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6 Ways to Bring More Traffic to Your Social Media

Kikolani

The competition is getting fiercer out there. Everybody and your Uncle Tom who runs the deli down the street now think they can boost their popularity or their business by running a blog, pushing a newsletter and getting a followers. To stick out in this market place you can’t just work hard, you’ve got to work smart. You’ve got to utilize the right strategies to get noticed.

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How Live-Tweeting is Carrying the NBA Playoff Conversation

Convince & Convert

Steph Wins MVP (again!). Stephen Curry experienced a little déjà vu last week, as the NBA superstar collected his second straight MVP award. We all know Steph is a gamechanger , but on Tuesday, he earned a unanimous 131 first-place votes , an accomplishment that not even Michael Jordan, Magic Johnson or LeBron James achieved with their honors. News of Steph’s win topped all Warriors-related conversation for the week, will all of the top tweets from the discussion coming from the team itse

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.