Techipedia: Tamar Weinberg

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20 Ways to Cultivate Brand Unawareness in Social Media

Techipedia: Tamar Weinberg

Example: Offering a free white paper download to someone likes you on Facebook, and the download consists of 200 words of common knowledge. This ties back to #10: you want people to follow you on Twitter for deals, like you on Google+ for industry insight, etc. Both are clearly damaging to your brand. Disappointing offers.

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Protecting Your Online Privacy: How to Keep Your Online Activity Private from Pirates, Hackers and Marketers

Techipedia: Tamar Weinberg

Almost everyone uses a web browser such as Mozilla Firefox, Google Chrome, Internet Explorer or Safari. Much of this tracking is achieved by covertly downloading cookies onto your computer. For example, don’t sign into your Google account and then proceed to conduct searches on Google. Web Browsers. Web Tracking.

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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

It’s important to think of interesting ways to visualize online activities, to direct traffic to your social networks or to get people to download an app. Amazon and Google both have animated web videos that explain their individual “clouds”. In fact, cloud computing is one of the most animated subjects in the web video world.

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How Consistent Branding is Being Challenged in the Digital Age

Techipedia: Tamar Weinberg

With the huge number of communication channels available including emails, websites, and iPhone apps plus the ever-increasing number of social media channels such as Twitter, LinkedIn, Facebook Google + and YouTube, it is no wonder that maintaining consistent branding has become somewhat of a challenge to the digital age marketer.

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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

And since many of these folks are implicitly showing affinity for your brand (since they are typically paying customers) they are usually the most likely to follow you on Twitter, “like” you on Facebook, leave product reviews, download your iPhone app or comment on your corporate blog.

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A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

Reply daniel July 29, 2009 at 2:46 am Hey Tamar, I found your book in a downloadable PDF format. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Reply Dov Weinstock July 24, 2009 at 11:20 am Congrats Tamar! Reply Ignatia/Inge de Waard July 28, 2009 at 4:04 am Thanks and hope it sells like a train!

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Tamar Weinberg is a Media Snacker » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Media snackers simply download them from the web and carry their whole music collection with them. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Remember visiting arcade centers to play games? Media snackers play at home and against the world. How about taping your favorite tunes off the radio?

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