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5 Reasons Why Messaging Should Be Part of Your Social Media Strategy

Hootsuite

More than 60% of all customer service engagements will be delivered via digital and self-serve channels (like social messaging, chat apps, and live chat) by 2023, according to Gartner. Convenient and conversational, social messaging facilitates a direct, personal engagement between you and your customers. Get personal, even at scale.

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Stay Safe on Social Media: 6 Rules for Lawyers and Law Firms

Hootsuite

A social media scandal is only fun if you’re not at the center of it. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.

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Everything You Need to Know About Ecommerce Chatbots in 2022

Hootsuite

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. This is because ecommerce chatbots can: Answer FAQs. Answer FAQs. FAQ chatbots can answer questions, and push customers to the next step in their user journey. Let’s dig into how they do it. Engage customers.

FAQ 121
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The 12 Top Benefits of Chatbots in 2023

Hootsuite

These robot sidekicks do wonders for customer service, sales, and brand loyalty. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Answering FAQs, helping with order tracking, product recommendations, and various other types of support are available at all hours.

FAQ 139
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The Best Facebook Messenger Marketing Strategies for 2023

Hootsuite

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Use an FAQ chatbot to engage with customers 24/7. When you automate your FAQs, you’re also saving your customer support team from having to do the work. Delight your customers and improve conversion rates.

Strategy 119
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6 Reasons to Unite Your Customer Service and Marketing on Social Media

Convince & Convert

Giving visibility to the support team on the upcoming editorial calendar pays dividends: Teams can plan resources, write FAQs, and pre-approve response language more effectively. To find out more about how Spredfast can help you tackle the divide between support and marketing at your enterprise, request a demo today.

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How to create a complaint management system to protect your brand reputation

Sprout Social

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. Brand loyalty A negative experience with your brand may deter some customers for good. It’s also an opportunity to become the ‘hero’ in your customer’s story.