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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity SMM

Zeke Camusio shows that WordPress isn’t just for blogging; it can also be used to build an e-commerce site, social network site, image gallery, email auto-responder system or message board. Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing.

WordPress 182
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Book Review: Social Media Marketing

Webbiquity SMM

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 152
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133
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Social media metrics: why, what and how to measure according to Jim Sterne

Social Email Marketing

In his book ‘Social Media Metrics’, Jim Sterne says: “The Internet has always been a social medium”. And he’s right where he writes that the Internet is the first many-to-many communication channel. Purists will say that the Internet is not a actual communication channel and they’re also.

Metrics 90
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. Good stuff.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SocialMention For more comprehensive social media searching, I use SocialMention , which indexes blogs, tweets, message board posts, and a lot more. Flowtown allows you to take email addresses (like the people subscribed to my newsletter) and determine in which social networks they are active. Glad I stumbled here.

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Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

Twitter is the one social network where you can really be someone’s “friend”, as cheesy and rainbow-filled as that sounds. Forums Message boards are really the first internet form of social media, after IRC. We think we’re being overwhelmed by social networking sites.