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Competitive Benchmarking Tactics for the Pharmaceutical Industry in the Age of Social Media? | Q&A with Yann Guilain, Digimind

Digimind

Nowhere is competitive benchmarking more important than in the global pharmaceutical industry, where the process for developing and releasing a new drug is complex, high-risk, and requires significant effort and resources. Take drug development, for example.

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Competitive Benchmarking Tactics for the Pharmaceutical Industry in the Age of Social Media? | Q&A with Yann Guilain, Digimind

Digimind

Nowhere is competitive benchmarking more important than in the global pharmaceutical industry, where the process for developing and releasing a new drug is complex, high-risk, and requires significant effort and resources. Take drug development, for example.

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How AI insights improve decision making

Sprout Social

Advantages of using AI for generating data insights How AI insights help businesses Understanding how AI Insights are generated What are AI insights? Organizations use AI tools to filter big data into actionable intelligence to support better decision-making and strategies.

Sentiment 106
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How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

There are a few companies in the pharmaceutical and CRO industry that have seen success using social media as a major part of their patient recruitment strategy: PatientsLikeMe – This is a large online community for people with serious medical conditions. Companies that Use Social Media for Clinical Trial Recruitment.

Research 194
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How Brands in the Pharmaceutical Industry Stack Up

Unmetric

For example, Abbvie doesn’t have a corporate Facebook page though they have a careers page on the social network. For example, on Instagram, even though Eli Lilly posted the most, Bayer received the highest engagement. The social networks themselves enforce certain rules and restrictions for pharma companies.

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007 AI regulations and shields,

Laurel Papworth

We have data sheets in other areas, pharmaceuticals. Each data point is listed or it has census information, credit information, health. The data sheets are signed off to say that the information is approved. Back to the model cards and the data sheets and the system cards. It’s not from a hack somewhere.

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7 risks of not prioritizing social media governance

Sprout Social

Ask yourself how much damage would be done if criminals gained access to your social media accounts and Tweeted something nasty, changed your account to look like your primary competitor’s account or converted it over to make it look like it supports terrorist groups (note: all are real examples). How much would your credibility be damaged?