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How to Get Started with LinkedIn Ads

Sprout Social

LinkedIn has proven itself to be a powerhouse for over 500 million professionals looking to network and uncover new career opportunities. For marketers looking to take full advantage of what LinkedIn has to offer, they should look at LinkedIn advertising not as a matter of “when” or “if,” but rather understand “how” to go about it.

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A Beginner’s Guide to Microsoft (Bing) Ads in 2023

Hootsuite

Bonus: Download a free guide to social advertising and learn the 5 steps to building effective campaigns. For example, what’s the difference between the cost-per-click (CPC) or click-through rate (CTR) on each platform? Can Bing Ads do things Google Ads can’t (hint: The answer is yes, and surprisingly has to do with LinkedIn)?

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What in the World … ! Surprising Facts About Reddit Ads

agora pulse

When we say “paid social,” the first thing that jumps to mind is usually Facebook and Instagram, maybe with some Twitter, LinkedIn, or Pinterest Ads in there. Reddit Has Recently Switched to Primarily CPC Pricing. CPC while Instagram cost $1.33. CPC and Facebook had a $0.76 Facts about Reddit ads.

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An Update on TikTok’s Self-Serve Ad Platform

Likeable

Metrics like CPM, CPV, and CPC compete reasonably well. This is worth pointing out, because most new networks get it wrong—it took Twitter, LinkedIn, and Pinterest years to be this far along in their automatic bids. As of this moment, your buying options look like this: The auto-bids work. So what’s a performance marketer to do?

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Social Media Advertising 101: How to Get the Most Out of Your Ad Budget

Hootsuite

Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. These ads can also include a call-to-action button like Shop Now or Download. This offers an opportunity for users to try before they buy (or download). LinkedIn ads. Types of social media ads.

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How to Create a TikTok Ad Campaign

Pixlee

Did you know TikTok is one of the most downloaded video apps? In July 2021, TikTok became the first non-Facebook app to reach 3 billion downloads globally, and as of September 2021, the app had an active user base of 1 billion users. Application installations: attracts more users in your target audience to download your app.

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5 Ways To Boost Sales With A Data-Driven Social Media Strategy

Keyhole.co

Cost-Per-Click (CPC) : The price a marketer pays per individual clicks on a paid social media post. For example, the average CPC in Facebook is $0.97 per click, while LinkedIn CPC is $5.26 So don’t focus on your total spending when choosing the social media platform, but look at CPC to weigh investment efficiency.

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