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Social Media Marketing During COVID-19: March 23 Update

Ignite Social Media

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. We also sampled some of our clients’ costs for paid advertising and we’re finding that cost is down and efficiency up.

CPM 175
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What in the World … ! Surprising Facts About Reddit Ads

agora pulse

When you think of paid social, do you think of Reddit ads? Here’s a look at all the reasons why Reddit ads can be a secret ingredient in the social media manager’s mix. Let’s talk about paid social ads. Get your FREE social media calendar packed with ideas and examples.

Reddit 115
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LinkedIn vs Facebook: Which Will be Better for B2B in 2021?

Oktopost

When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. By the numbers , LinkedIn is supposedly the best social media platform for B2B lead generation. . But no business exists as a perfect statistical average. Targeting local & small businesses.

B2B 150
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How Size Matters in the Social Media ROI Debate

Convince & Convert

ROI in social media is a luxury. The larger the brand, the more likely they are to use social media without concerning themselves with its dollar ROI, when goodwill for them, is priceless. For the most part, all they have is social media – so ROI is a matter of hope rather than measurable statistics.

ROI 125
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Strategy for your Next Twitter Promoted Ad Campaign

Devumi

Twitter is a very unique social media platform and needs to be approached as one. This translates to knowing your intended audience size – if you’re doing a Twitter promoted ad campaign for a small business in a town of 30,000, you need to focus your Twitter ad money somewhere else. Feature image by Geralt.

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We Interviewed 75 Top Social Media Marketers. Here’s What They’re Working On, Today

Buffer Social

I have the amazing privilege of speaking with social media managers from a variety of brands and industries around the world on a daily basis. We surveyed and spoke with more than 150 of the world’s best social media managers and put together a selection of 75 answers here. The breakdown of social media projects.

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10 Premium SEO Tools That You Can Try for Free (or Cheap)

Kikolani

Social Media Monitoring. Social Media Campaign Management. Keyword Research – Use this to see estimated global searches, exact searches in the US, CPC, and estimated value based on the CPC and number of searches in the US. SEO Research. SEO Campaign Management. SEO Link Building. PPC Research.

SEO 167