yMarketingMatters

NOVEMBER 2, 2016

LinkedIn Launches Conversion Tracking : LinkedIn introduced conversion tracking, which offers a set of capabilities built directly into LinkedIn Campaign Manager that lets you easily measure how many leads, sign-ups, content downloads, purchases and other specific results you’re getting from your Sponsored Content and Text Ads campaigns.

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yMarketingMatters

NOVEMBER 11, 2013

The problem starts before you begin publishing content online. As an added benefit, not only will information streams keep your content fueled, they’ll keep you more engaged in what others are saying and doing online, which helps your content even more. Combing through your bookmarks to find them gets annoying.

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yMarketingMatters

APRIL 11, 2014

It seems I have been writing a lot of social media “update” blogs recently: Linkedin Update: Linkedin Products & Services Page To Be Removed and Facebook Update: New Layout for Business Pages. This is supposed to help others find your best content easily. Most Popular Tweets. Pinning Tweet.

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yMarketingMatters

SEPTEMBER 8, 2014

You also need a regular posting plan or a Content Calendar so that people know when they can expect to hear from you. For instance, a company targeting women will want to have an active presence on Pinterest, while companies that engage in B2B business will want to create and cultivate a professional, engaging LinkedIn presence.

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yMarketingMatters

JUNE 4, 2016

All the updates you need to know about for Facebook, Twitter, Instagram and Linkedin to grow your business and keep ahead of the curve! Its live video streaming tool instantly delivers an outlet for important content distribution – perfect for small business and marketers all over the world (provided you have a good connection).

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yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. I think the best networks for this are Facebook, Twitter, LinkedIn and Google+. Create Valuable Content: Don’t make every newsletter a sales pitch. How much more?

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List Organization Tips Newsletter 257

yMarketingMatters

JANUARY 10, 2014

Measurement, statistics and content between social media, website, email and online advertising overlap and are influenced by one another. Blogging helps your search engine results: Google and other search engines just love an active website with current useful content in the form of a blog. Blogging solves this problem!

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Social Media Tips Marketing Mobile 277

yMarketingMatters

AUGUST 21, 2015

LinkedIn experimented with hashtags for awhile before giving up.). is the most popular means of categorizing content on social media. makes your own content discoverable. allows you to find relevant content from other people and businesses. The proliferation of hashtags is truly incredible.

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yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. I think the best networks for this are Facebook, Twitter, LinkedIn and Google+. Create Valuable Content: Don’t make every newsletter a sales pitch. How much more?

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List Organization Tips Newsletter 217

yMarketingMatters

JANUARY 19, 2012

Inject your own special personality into your brand, and each piece of content. So many businesses don’t really take the time to get to “know” and speak to their target audience in their marketing content. Trend #3 – Provide Valuable Content! Trend #5 – Make Your Content Sharable! Find your own voice.

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yMarketingMatters

JUNE 4, 2013

You need to leverage this with a strong presence on major social channels like Facebook, Twitter, Linkedin and Google+ for real-time communication and service with your customers. Content Must Be Quality & Personalized. You are generating top quality quality content. Take it step further, make it more personal.

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yMarketingMatters

MARCH 30, 2014

On April 14 Linkedin Products & Services Tab will be removed from LinkedIn Company Pages! So, on April 14 : Your LinkedIn Products & Services pages will go away (disappear). In its place, Linkedin is recommending two alternatives to share information about your products and services: Company updates.

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yMarketingMatters

MAY 14, 2013

But did you know the secret sauce of a successful social media presence is generating original highly shareable quality content! Publishing content that gets widely shared on social media is good for business. Here are 5 tips for generating content that will be shared: 1. Newsjacked Content. Statistical Content.

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Social Media Content Tips Case Study 243

yMarketingMatters

JANUARY 15, 2017

By including a hashtag in your updates, you can get in front of MANY MORE potential clients who may not have seen your post otherwise and can create extra buzz and exposure for your business by sharing your content. Hashtags are the most popular means of categorizing content on social media. You cannot click hashtags on mobile.

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yMarketingMatters

MAY 29, 2018

LinkedIn: Once a day. Research shows posting on Facebook, Instagram and LinkedIn one or two times per day receives 40% higher user engagement compared to three or more posts per day. Twitter has a very fast throughput on content and the lifespan of tweets is short, about, 2 hours. PLAN YOUR CONTENT. GAME CHANGER!

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yMarketingMatters

FEBRUARY 10, 2014

This makes it clear that televised content is undergoing a decline, online consumption of video is on the incline. LinkedIn is still the largest professional business network and continues to grow but not at the pace of Pinterest,Google+ or Twitter. That number for Twitter is 60% and for LinkedIn is 30%. Integrate! .

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Social Media Mobile YouTube Social Networking 279

yMarketingMatters

AUGUST 9, 2015

Linkedin Launches New Campaign Management Tool for Sponsored Updates and Text Ads : Linkedin’s new Campaign Manager offers a range of new features to help you meet your advertising goals while improving control and visibility. This feature works on Chrome and one Android and iOS YouTube apps. More lead collection channels.

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yMarketingMatters

NOVEMBER 29, 2014

If your business already has a presence on your chosen social media profiles or if you are just starting out, you know that you have to post great valuable content continually and consistently to attract new followers and retain the ones you have. You also know that social media is a hungry content machine! Who will find content. -

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yMarketingMatters

MARCH 27, 2016

Linkedin: LinkedIn dominates the professional social network segment. 1 in every 3 professionals in the world has a LinkedIn profile. You must have a Personal Profile or Business Page on Linkedin. Best Tactic: Create COMPELLING, INTERESTING, ATTRACTIVE and USEFUL visual content. More stats here.

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yMarketingMatters

AUGUST 9, 2013

If you are already using hashtags in your Twitter, Google+, Instagram, LinkedIn or Pinterest posts, it’s easy to migrate and use the same hashtags on Facebook. You can save time by being able to post the same content across several platforms. Hashtags are gaining momentum on Facebook.

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yMarketingMatters

JUNE 5, 2015

LinkedIn Offers New Publishing Analytics. New Publishing Analytics on LinkedIn now gives you insights into who’s reading and engaging with your posts. Posts within your Collections will appear in your stream, and clicking on a link will take you into the collection for similar content from a specific author.

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yMarketingMatters

AUGUST 13, 2013

If you are already using hashtags in your Twitter, Google+, Instagram, LinkedIn or Pinterest posts, it’s easy to migrate and use the same hashtags on Facebook. You can save time by being able to post the same content across several platforms. Hashtags are gaining momentum on Facebook.

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