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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Social media consultants are not masters of the dark arts. Companies often call a consultant in because social media is not working. Companies often call a consultant in because social media is not working. A lot of people think of social media as marketing, and it’s an important part.

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How Distributed Content Can Help Control Social Messaging

Waxing UnLyrical

What is distributed content and why should you know about it? A huge challenge to integrated communications is to maintain a consistent message across multiple platforms. Yet with social media platforms, oftentimes messaging is controlled by the user. Guest Post by Jim Dougherty. Facebook Instant Articles.

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Supercharge Your Sales Funnel Velocity With Content

Convince & Convert

Either way, I’ve got you covered—no charge—because either way, it’s all about your content. Compelling content propels people down your sales funnel faster, increasing your velocity—which should be a KPI for all CMOs. The secret to increasing your velocity is to craft compelling content for each step of your sales funnel.

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How To Get YouTube Channel Name Ideas

Keyhole.co

You have to choose a name that reflects your interests but also be careful of choosing a name that’s unique so that you can create branded social media handles as well as a website. You should not be impersonating others as well as be clear of words that you are not allowed to use on the platform.

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

The social web has opened the communication floodgates. Can’t a strong social media initiative start inside the walls of your website? You have the opportunity to build a library of content populated largely by your own customers. If you’re a business that carries a heavy customer support burden, you have options.

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Learning via the Social Media Game

Bare Feet Studios

Tomorrow I am working with an esteemed group of coral reef scientists here in Hawaii to illustrate various ways to use social media. I will be using a version of The Social Media Game , an interactive learning process originally developed by my darling colleague Beth Kantor a few years ago. Social Network.

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5 Things You Can’t Blog Successfully Without

Writtent Blog

Open source content management systems like WordPress, Joomla, and Drupal are good options. you can use either platform to create custom, visually stunning websites that are responsive and functional. High-Quality Content. You can’t blog successfully without quality content. Blogging Content Strategy'

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