comScore Groups Marketing Metrics 
Sprout Social
MAY 10, 2019
As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9
Buzz Marketing for Technology
OCTOBER 25, 2013
As more and more marketers are discovering, it’s impossible to think about any digital or e-commerce strategy without acknowledging the critical importance of the overall Hispanic population on today’s electronic marketplace. By some estimates, Hispanics will outnumber all other cultural groups in the U.S. According to the U.S.
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Ignite Social Media
DECEMBER 16, 2016
With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. While the amount of data that Facebook provides is nice, they have encountered many issues that have caused miscalculations on several metrics.
Convince & Convert
JULY 7, 2011
I received two emailed press releases with no cover note and no personalization or explanation of any kind from Braintrust Marketing & Communications in Las Vegas (presumably the agency for Buca di Beppo). average, based on Comscore’s findings to that effect in May, 2011). conversion rate among a very targeted group.
Akamai Marketing
FEBRUARY 9, 2011
If you thought that 2010 was a big year for digital marketing, you were right. The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Most importantly, what the report says to marketers is INTEGRATE. Let your customers make friends with one another too.
Webbiquity SMM
FEBRUARY 7, 2012
Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 59% are on Twitter, and 43% use a company blog for marketing.
Kikolani
JUNE 23, 2016
So you’ve done your content, social media and email marketing campaign. Have you pondered on building a solid video marketing strategy? Here’s why: Video marketing is the next big thing in business! Global media analytics and measurement company, ComScore , states that 45.4% Give a thought to it again. Million Words…….
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