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Why Your Marketing Needs Real-Time Data

Buzz Marketing for Technology

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! We then added to that with web information from Google, comScore, and Quantcast.

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Blog Visits Increase Despite No Tweeting

Ari Herzog

Comparing the present to the past is more evident with data from Quantcast , a company that has measured my site for years. Here is Quantcast data of unique visitors from 2009 to present. This help you, Phil? Every blogger is different so my metrics will unlikely be the same for anyone else who gives up on Twitter.

Quantcast 161
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Compete Responds To Criticism

Dave Fleet

The consumer metrics that panel companies provide are based on statistically-derived estimates that are derived from a representative sample of consumers; in this instance, the behaviors of the sample are weighted and extrapolated to represent the entire internet browser population. Thirdly, I still have two outstanding questions.

Compete 277
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On Weirdoes, The Long Tail, Seth Godin And You

Twist Image

Along with being one of the biggest business Bloggers in the world, most people know him as an author and a thinker (and people like that tend to speak their minds having never really done the physical labor of growing a company). Along with selling one of his first companies, Yoyodyne, to Yahoo! american idol. book publishing.

Quantcast 103
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5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

Everyone knows that data from Nielsen, Compete, Quantcast, Alexa and their ilk is only semi-accurate unless the site chooses to report actual numbers, so we’ve mostly accepted the fact that website traffic is a dull topic not worth our curiosity or bile. If you have 10,000 followers, do 10,000 people see your tweet?

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Fetching Friday – Resources Mashup & Unseen Sea

Kikolani

6 Ways To Tell If You’re Social Media-Ready – Some companies would fare better to run like hell from social media than use 2012 to join the conversation. Do you know which side you fall on? How To Deal With Competition – Ever find that you can’t stop thinking about someone you feel is “so much further ahead” than you?

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The New Writer’s Guide to Evaluating Websites for Guest Posting Opportunities

ProBlogger

Try Compete, Quantcast and Alexa, but be aware that none offer completely accurate data. Traian is Director of SEO and co-founder of Pitstop Media Inc , a Canadian company that provides top rated SEO services to businesses across North America. Check competitive data sources. Look for absolute numbers, but also for trends.