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Why The Term “Social CRM” Is Just STUPID!

SocMed Sean

SalesForce has really gone eyeballs-deep into the Social CRM space by recently purchasing Radian6 , the leading social monitoring tool on the market. Yes…companies have been watching everything you do and everything you buy to formulate their marketing strategies. Still don’t believe me?

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The Art And Innovation Of Listening

Twist Image

The ability to track every tweet, blog post and customer review has not only become easier, but an entire industry of software-based services has emerged to help brands better understand the conversations that are taking place - and what they should be doing about it. Innovation through data and conversation. online conversations.

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CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

This doesn’t take into account some of the more forward looking ideas like tracking not just mentions of the brand online but Conversations as well as Facebook Insights reports and coming soon Mobile marketing reports! And furthermore the path is unique to each company.

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CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

This doesn’t take into account some of the more forward looking ideas like tracking not just mentions of the brand online but Conversations as well as Facebook Insights reports and coming soon Mobile marketing reports! And furthermore the path is unique to each company. Share it on StumbleUpon. Send this page to Print Friendly.

Data 100
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The Gamification of Social Media

Social Media Marketing

For a recent and in-depth look at how game theory is affecting the social and mobile space, take a look at what Brian Solis had to say about it (" The Games Businesses Play with Customers "). To see a really interesting conversation that Caleb Storkey had with a few influentials about this topic, check out his post.

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9 LinkedIn Users Describe Themselves

Ari Herzog

I hate being asked this question because I always feel self-conscious that my answer may not inspire the person asking the question to continue the conversation and may just be asking it like asking How are you? Currently based in Burlington, Canada, offering creative solutions to marketing, digital and mobile programs.

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Interview with Geoff Livingston Author of Marketing In The Round

Diva Marketing Blog

So much of today’s conversation is about how marketers can get results from social. Until we stop marketing from our perspective, but from the perspective of the true media landscape as seen by our customers, including mobile, 21 st century marketers will struggle. Geoff Livingston: Usually, it’s the company.