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6 Ways Small Businesses Are Celebrating Earth Day

Buffer Social

Here are some ideas for small businesses looking to highlight Earth Day on Instagram. Highlight or collaborate with another sustainable brand or creator Earth Day is all about working together as a community to improve the state of the world. Keep it simple with an informative message.

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Staying Connected During a Crisis—A Quick Note From Our CEO

Hootsuite

Here are three small ways Hootsuite is going to help: Supporting our customers : in addition to our usual support and fully operational team, we’re launching a series of free online workshops on how brands can build better processes for crisis management, as well as a new upcoming virtual conference. Stay tuned for your invite.

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Monday Roundup: Overcoming Obstacles

Waxing UnLyrical

That’s the focus of this week’s roundup: overcoming obstacles (and after reading this post, you may be able to identify some of these in your own business). Facebook Advertising on a Small Budget. Why: Developing a budget for Facebook Ads is daunting to most small businesses. How To Revive Old Blog Content.

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Adapting to More Digital and Social Ways of Being in a Time of Crisis

Hootsuite

Social platforms offer critical infrastructure, helping government agencies, hospitals, and health care organizations coordinate fast responses and speedy citizen engagement. Likewise, Reddit reports traffic increases of 20–50% in subreddits related to business, finance, news, education, travel, and sports over the past week.

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How to Survive this Crisis

Proactive Report

Create goodwill and a sense of being connected to your community. If you have skills other businesses could use, make them available online. Agencies could teach graphic design to small businesses or students. Small businesses can reach out via online meetings and social media. They will be will be watching.

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Change or Die | Fast Company

Buzz Marketing for Technology

They started with the crisis in health care, an industry that consumes an astonishing $1.8 Continued Levey: "Even as far back as when I was in medical school" -- he enrolled at Harvard in 1955 -- "many articles demonstrated that 80% of the health-care budget was consumed by five behavioral issues." Featured Services.

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Study: Facebook Fan Pages are Great Marketing Tool for Businesses

Bill Hartzer

His research interests lie in studying motivational psychology of consumers and online marketing issues such as virtual communities and online auctions. He has published in a number of marketing and management journals, and consults with firms in financial services, energy, health-care and other industries. Tweet This!

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