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Building Trust: A Relationship is Not a Newsletter Opt-In

Techipedia: Tamar Weinberg

12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity.

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This Week in Social Media – 4/3/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Just do it while giving back to the community as well. He’d also have done the outreach personally since I’ve met the guy at social media events. Have you read The New Community Rules ? 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

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Social Media Strategy from A to Z » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Blogging helps you build community (especially via comments), establish thought leadership, bring links to your website (both internally, perhaps to products or to other articles on your blog, and externally, when people like what you say and opt to link to you), and get you some nice traffic. Give to your community. Customer Service.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate.

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Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

I just got the email newsletter and it’s kidding (in a self-mocking way) about it and really boosts their brand, imho. I hope that this will change over time, but I still can’t smell my delicious children or my lovely husband. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Don’t shy away from giving your community the information needed to find you elsewhere both online and offline. Don’t share it on your email newsletter. On the other hand, you can also share the same discount code across all social platforms. Give them a reason to want to communicate.

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