Akamai Marketing

FEBRUARY 8, 2011

A deceptively simple yet dynamic tool for bloggers which measures what it calls “Engagement Events&# such as a comment, a bookmarked link, or a tweet about a particular post. It also breaks down where engagement events are occurring for the time period (comments, Digg, Twitter). Enter: PostRank.

Postrank 134

Postrank Analytics Tools Klout 134

Akamai Marketing

MARCH 24, 2011

1) If you don’t already: jump on Twitter, Facebook, YouTube and create an account for yourself (not your business, not yet ). You might send them a comment, “like&# something they said, ask a business a question. 5) Now, spend 30 additional seconds a day thanking people for commenting on your tweets, or passing them on.

Social Media 149

Social Media Klout Policies Small Business 149

Akamai Marketing

MARCH 9, 2009

Share and Enjoy: Tags: event marketing , events No Comments Start the ball rolling by posting a comment on this article! By taracoomans – March 9, 2009 Posted in: economy Jack Welch supports events and their business uses.

Eventful 100

Eventful Klout Tourism Policies 100

Akamai Marketing

MARCH 23, 2011

Resources: Register here for a Webinar with the authors on March 31st, sponsored by Social Media Club Share and Enjoy: Tags: Review , small business , social media , strategy No Comments Start the ball rolling by posting a comment on this article! What’s your social currency?

Review 142

Review Company Klout Policies 142

Akamai Marketing

JUNE 28, 2009

Share and Enjoy: No Comments Start the ball rolling by posting a comment on this article! Oh, I might need to get a Weinerwhistle too… have a good summer! Here’s to hoping all event marketing campains are as successful and impact a brand so successfully! What’s your social currency?

Mobile 124

Mobile Klout Policies Tourism 124

Akamai Marketing

JULY 7, 2011

There is a lot of conversation on the blog-o-sphere and Twitter-sphere from people who I respect, about what you should and shouldn’t do on Google+. I think it lets people know that their comments will be more widely read and also lets them know that this is info I’ve shared with lots of people. And so it goes.

Google 142

Google Conversation Collaboration Conference 142

Akamai Marketing

MARCH 9, 2009

Share and Enjoy: Tags: event marketing , Hawaii No Comments Start the ball rolling by posting a comment on this article! Maybe travel and tourism will will be the next segment to utilize the power of event marketing. P.S. The bus is already onto it’s next adventure: a NASCAR driver is using it. What’s your social currency?

Eventful 100

Eventful Tourism Klout Travel 100

Akamai Marketing

AUGUST 29, 2011

Enter: Twitter curation. There are several services that curate or organize tweets based on Twitter lists or keywords. Unlike a Twitter stream, these curation tools offer a way to collect a lot of information in a single place. is to curate your Twitter list carefully. Here you can keep lists of Twitter in track.

Curation 255

Curation Paper.li Storify Tools 255

Akamai Marketing

FEBRUARY 11, 2009

Share and Enjoy: Tags: economy , events , politics No Comments Start the ball rolling by posting a comment on this article! I heard today that the event industry is starting to organize, what is exactly afoot I can’t say now. When it becomes official, I’ll let you know about that too. What’s your social currency?

Klout 100

Klout Eventful Policies Hosting 100

Akamai Marketing

FEBRUARY 3, 2011

Share and Enjoy: Tags: blog , Fun with Social Media , lessons learned , opinion , social media , suggestions No Comments Start the ball rolling by posting a comment on this article! Do you agree or disagree with this comparison? What’s your social currency?

Social Media 138

Social Media Klout Policies Consultant 138

Akamai Marketing

SEPTEMBER 13, 2011

Auto posting RSS feeds on a Twitter account reaches audiences, but doesn’t create community. Responding to a comment, tweet or post using the person’s ACTUAL name (even if you have to look it up) builds community. Audiences are automated: Emails can be sent, resent and followed-up on automatically.

Communities 174

Communities Creative Commons Buy Advertising 174

Akamai Marketing

FEBRUARY 9, 2011

Facebook & Twitter Uses Change Users in the 55+ demographic increased their usage of Facebook and Twitter. Meanwhile users in the coveted 35-54 demographic decreased on both Facebook and Twitter, but only slightly and in practically statistically insignificant numbers. jump in this age group, while Twitter saw a 8% decline.

comScore 156

comScore Review Klout Marketing 156

Akamai Marketing

MARCH 1, 2011

That is to say, you feel like things are going great, you’re having engaging conversations regularly and feel as though you even have some “friends&# in Twitter. This simple to use and free (for basic) service alerts you everyday to your latest Twitter Unfollows. Its easy to get lulled into a false sense of success.

Tools 160

Tools Klout Policies Tourism 160

Akamai Marketing

JULY 19, 2011

We had a small amount of discussion on Twitter around the hashtag #sociallyspeaking, but even that was pretty weak. The conversation took place elsewhere: Sometimes, instead of commenting on a blog post, people will choose to engage on another outpost, Facebook or Twitter for example. I mean, it was crickets. Not in my book.

Badge 175

Badge Creative Commons Engagement Hashtag 175

Akamai Marketing

MARCH 29, 2011

Be disciplined: develop an editorial calendar, leave room for newsy items that your company should be commenting on. Share and Enjoy: Tags: blog , social media , strategy 2 Comments Dania Posted March 29, 2011 at 7:00 PM Great information. Blog regularly 1-3X minimum per week. This is the blogger as task-master part.

Press Release 238

Press Release Technorati Klout Metrics 238

Akamai Marketing

NOVEMBER 1, 2011

Within WOM valuation, we include things like Facebook comments and shares on Twitter from an influencer or from the company itself. In my model I based the use of Word of Mouth off of McKinsey Research valuation of Word of Mouth (WOM) value which looks at Relevance, Trust and Quantity.

ROI 161

ROI Social Media CPC Metrics 161