Dave Fleet

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Disclosure And Facebook’s Social Plugin

Dave Fleet

A few weeks ago Facebook introduced its new Comment Box plugin, allowing companies and individuals to connect comments on their owned properties to their Facebook presences. By leaving the ‘Post to Facebook’ box selected, your comment will be published to your Facebook profile in addition to Financialpost.com.&#.

Privacy 333
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Lies, Damned Lies and Mis-understood Statistics

Dave Fleet

Information was not published often enough (14 percent). Despite this, there’s no mention of these details on the post or comments; just an assumption that the numbers are correct. Interesting, useful data. This follow-up chart in the post, however, is next to useless. If not, it might be time to brush up.

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Criticism is Good

Dave Fleet

Several people seemed to take that to mean that I think all criticism is bad, or that we should avoid commenting on other posts. For that to be the case, it needs to be informed and it needs to be constructive.&#. My concern is that there’s a big difference between these two statements: “‘Company X’ did this.

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Sysomos Acquired By Marketwire

Dave Fleet

First reported by the Startup North blog , the news was later confirmed by Sysomos, although their blog comment and tweet have both since been deleted. Indeed, analysts like Altimeter’s Jeremiah Owyang have been commenting on the consolidation trend for a while. Implications. In the meantime, what do you think of this move?

Sysomos 334
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Why Share of Voice is a Useless PR Metric

Dave Fleet

So I would like to ask what information does share of voice provide the PR practitioner that guides an action? So that brings me back to the question, what information does share of voice provide that guides an action? Comments or angry tweets below, or to @theelusivefish. Why do we measure? Of course we wouldn’t.

Metrics 353
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5 Steps to Thinking More Socially About Communications

Dave Fleet

Your new social hub, or your Facebook Page, or your engagement plan may be the nice, glamorous part of your approach to social media, but be careful not to completely neglect incoming information in favour of outbound messages. When you comment on a blog post, subscribe to the comment stream so you can see if anyone posts follow-up questions.

CPM 413
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10 Social Media Lessons From Home Improvement

Dave Fleet

I came up with ten – let me know what you think of them in the comments: 1. Welcome criticism if it can help you become better; if it’s simply based on incomplete information then stick to your goals and don’t let it phase you. It’s all about the foundation. The surface level gets all of the attention.