Buzz Marketing for Technology

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Mapping Content to the Sales Funnel AND Buyer types

Buzz Marketing for Technology

For Consideration I like to use more in depth tools like webinars and live/virtual events – derived from the lists of folks who downloaded and have been interacting with us on a particular topic. And then for Purchase I like to use case studies, customer references, press releases on new wins etc. I would love to know.

Types 255
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Mapping Content to the Sales Funnel AND Buyer types

Buzz Marketing for Technology

For Consideration I like to use more in depth tools like webinars and live/virtual events – derived from the lists of folks who downloaded and have been interacting with us on a particular topic. And then for Purchase I like to use case studies, customer references, press releases on new wins etc. I would love to know.

Types 255
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5 Ways B2B Can Learn from B2C Marketers

Buzz Marketing for Technology

You know it well: a dedicated area for a rotating hero graphic; some space touting your news and events, and maybe a few awards; and, of course, customer logos prominently displayed on the site. . Your case studies, white papers, e-books, articles and events are a category.

B2B 252
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Knowledge Worker 2.0 - Power to the people

Buzz Marketing for Technology

Add to groups/events. Groups/Events. entreprise 2.0. £ We always know more than we can tell and we will always tell more than we can write down David Snowden Complex Acts of Knowing - Paradox and Descriptive Self Awareness [link] Slide 47: Case Study: US Intel Community Intellipedia [link] Slide 48: Whatâ??s socialmedia.

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Grow Your Wiki

Buzz Marketing for Technology

I’ll be in Europe next week to speak at two events: International Forum on Enterprise 2.0 10 case studies from education show how to collaboratively build curriculum, guide students teamwork, and manage research projects. Interested in having me speak at your event? Jun 22, 2008 0. and The New Knowledge Forge.

Wiki 223
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5 Keys to Effective Knowledge Transfer for Nonprofits

Buzz Marketing for Technology

This blog is sponsored by Wild Apricot membership software : a set of tools for membership administration , event registration , website management , online fundraising - with friendly and knowledgeable tech support. Industry news and upcoming events. Case studies and best practices. case studies.

Web 2.0 100
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Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

Case Studies. Case Studies. Intranet Blog. About Us / Contact Us. Applications. Best Practices. Content Migration. Content Management (CMS). Convergence. Governance. Human Resources. Information Architecture. Internal Communications. Intranet 2.0. Knowledge Management. Multimedia. The pros and cons of SharePoint.