Janet Fouts

DECEMBER 30, 2014

. “Just get us the millennials” This mind set is short-sighted and mindless old-school marketing at best! Millennial’s are just one demographic in your potential market and you need to think carefully before you focus entire marketing campaigns on them. Are you ready to market online? Tweet this.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Janet Fouts

APRIL 24, 2013

Last night I moderated a very interesting panel for the San Francisco American Marketing Association on marketing automation. Anyone interested in digital marketing needs to understand these concepts, whether you use automation tools or not. Content Marketing. Email Marketing. social business inbound marketing'

Marketing 134

Marketing Smart Phone FAQ Patterns 134

Janet Fouts

APRIL 27, 2014

I’m a digital marketing strategist. Go to the campaign page and donate, then drop me an email and we will set up a call right away. I can help you with SEO, Facebook, Twitter or Google Ads, WordPress or general consulting about social media and digital marketing. Where does the consulting come in? So do this right now.

Consultant 139

Consultant Startup WordPress Education 139

Janet Fouts

DECEMBER 12, 2014

Journal post focused mostly on small businesses, and they will certainly be hardest hit by the push towards ads because of three factors: Lack of resources to create effective ads and optimize them for clicks so you ads convert to the goals you’ve set for your campaign. The other option is the most obvious.

Engagement 143

Engagement Brands Facebook Journal 143

Janet Fouts

AUGUST 13, 2011

A 2010 report from Econsultancy found that over 80% of marketers are planning to spend more on social media this year, but only a quarter will focus their campaigns in more than one country. If you’re doing business internationally, the same rules apply for social media as they do for all other marketing – always localize!

Social Media 134

Social Media LinkedIn Banking Social Networking 134

Janet Fouts

JULY 19, 2011

It has as much (or more) value to your business as the money and energy you put into your traditional marketing campaigns, and in the long run it will pay off in serendipitous ways you never could have seen coming. Social media is work. It’s good work. It’s important work. But not unless you do the work.

Social Media 123

Social Media Energy Authentication Engagement 123

Janet Fouts

JUNE 18, 2015

Coca-Cola’s Small World Machines had the goal of breaking down the barriers by showing people that “What unites us is stronger than what divides us” Pepsi got into the game with their #Livefornow campaign with a video camera in a bus shelter that shocked quite a few people. My question to you is this.

Airlines 70

Airlines Advertising Campaign Types 70