Oktopost

JULY 18, 2022

Passionate about humanizing B2B brands, building communities, and developing her personal brand, she manages all social accounts and heads the Oktopost employee advocacy program. She also hosts Oktopost’s B2B social media podcast, Behind the Post. Watch the live recording: Unleash Your Inner Artist.

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Social Media Management Social Media How To B2B 70

Later

MARCH 22, 2021

For social media managers, staying on top of the latest trends and best practices is an important part of the job. social media courses that will help level-up your skills and boost that online portfolio. . 7 Social Media Courses for Marketers. 7 Social Media Courses for Marketers.

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Social Media Management Course Social Media Instagram 102

Later

FEBRUARY 18, 2020

Want to know what free social media management tools the top industry pros can’t live without? Everything on this list will help you with fun things like Instagram Stories and hashtags, as well as managing the nitty-gritty data side of running a business on social. 2 Free Social Media Management Tools: Over.

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Hootsuite

APRIL 22, 2020

…Well, I guess technically it’s less of a club, and more of a list of really fascinating reads, perfect for a social media manager who wants to level up their game. As a social media manager, you’re wearing a lot of hats (hopefully not a fedora, but I digress). You’re planning and executing campaigns.

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Social Media Management Social Media Case Study HootSuite 145

Sprout Social

NOVEMBER 11, 2021

The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. We heard many of our customers’ challenges around integrating with social media management tools and took notes. Q: How do you measure referral traffic from social media?

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Social Media Management Social Media Platform Review 118

Buffer Social

MARCH 19, 2020

Social media is such an important communication tool in 2020, and we know as we all try to navigate unexpected and unprecedented challenges, many of your customers and teammates will turn to social media for some form of support. So what does social media management look like over the coming weeks and months?

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agora pulse

DECEMBER 16, 2019

Before you get started using social media, you must have a strategy. Which social media platforms will you be using? If you launch a social media campaign without a strategy, you end up spending more time and getting fewer results. Set your social media goals. Social media advertising.

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Social Media Management Social Media Hashtag Marketing 127

Buffer Social

MAY 9, 2017

Writing a great social media manager job description is not an easy task. The job description is one of the first few things potential applicants read and a well-written job description can increase the chances of you hiring the best social media manager for your company. Team Lead and Reports.

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Social Media Management Social Media How To Applications 101

Hootsuite

JUNE 21, 2023

Are you an aspiring social media manager or creator looking to showcase your work? Whatever the case, creating a stand-out social media portfolio is a must—it’s your ticket to success, recognition, and networking. What is a social media portfolio? 1 Social Media Tool Create.

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Template Templates Social Media Social Media Management 98

Oktopost

JANUARY 10, 2022

Jennifer Gutman, Director of Social Strategy goes Behind the Post to break down common social media misconceptions . Behind the Post is a podcast by Social Media Managers, for Social Media Managers. Spread the news: every social media manager can master the art of social media!

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Social Media B2B Social Media Management Hosting 158

Oktopost

JUNE 20, 2022

Caitlin Doyle, Social Media Manager at Demandbase shares her tips for higher engagement. Have you ever seen a brand crushing it on social and wonder, “how does their social media manager do it?”. Behind the Post is a podcast by Social Media Managers, for Social Media Managers.

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Hootsuite

JULY 8, 2019

The takeover host might be a celebrity, an influencer, or even a team member. If you’re looking to connect with a niche group, or reach a new market segment, the right takeover host can help you do that. If you’re sharing a new product, launching a campaign, or promoting an event, this surge of interest can be especially valuable.

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Hosting Instagram How To Hashtag 111

Social Media Strategies Summit

SEPTEMBER 18, 2023

In this article, we’ll share insights from Port of Seattle’s Social Media Program Manager Abbey Lampert , who speaks about: How to manage an influencer program on a small budget Tips for building relationships with local influencers Best practices for hosting influencer events Her learnings benefit what Abbey calls “less sexy organizations” (i.e.,

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Influencer Travel Retail UGC 130

Oktopost

MARCH 7, 2022

Meryoli Arias, Social Media Manager at Chili Piper , goes Behind the Post to uncover the truth behind Chili Piper’s massive social success. Host, Olivia Messina and Meryoli dive into Instagram Reels and TikTok for B2B. Behind the Post is a podcast by Social Media Managers, for Social Media Managers.

Social Media Management 118

Social Media Management Apple Journal Hosting 118

Buffer Social

NOVEMBER 13, 2023

In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns. Consider if that might apply to customers in your target audience — would launching a high-stakes Black Friday campaign erode trust with your long-time buyers?

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Examples Campaign Discount Marketing 92

Oktopost

APRIL 14, 2022

Host, Olivia Messina takes on a solo episode to discuss building your employer brand on social. So how can you harness the power of social to build your employer brand and attract the best talent? Olivia Messina is Oktopost’s Social Media and Community Manager. Episode Summary. Meet Olivia.

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Social Media Social Media Management B2B Apple 70

Oktopost

MAY 9, 2022

Managing a global brand’s social media is no easy feat. This week on Behind the Post, host Olivia Messina brings a social powerhouse on the show! Behind the Post is a podcast by Social Media Managers, for Social Media Managers. Love Going Behind the Post?

Strategy 95

Strategy How To Social Media Management Apple 95

Oktopost

APRIL 4, 2022

Behind the Post is a podcast by Social Media Managers, for Social Media Managers. Host Olivia Messina and her guests talk about the real challenges SMMs face while talking through the creative processes they need to create engaging content every day. Love Going Behind the Post?

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B2B Social Media Management Apple YouTube 118

Oktopost

APRIL 25, 2022

Outside of EY, Dylan runs his own social media marketing business, Due Dyligence , works as a consultant for Canadian mental health start-up, First Session and runs the bookstagram account, @_dyliterate. Behind the Post is a podcast by Social Media Managers, for Social Media Managers.

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Data Strategy How To Social Media Management 118

Oktopost

AUGUST 23, 2023

In this episode, host Olivia Messina welcomes Elizabeth Hilfrank , Content Marketing Manager at Drift , to the show. Elizabeth shares how to nail a social media video, emphasizing the importance of hooking the audience in the first couple of seconds and always including captions.

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B2B Content eBook Apple 62

Oktopost

AUGUST 23, 2023

In this episode, host Olivia Messina welcomes Elizabeth Hilfrank , Content Marketing Manager at Drift , to the show. Elizabeth shares how to nail a social media video, emphasizing the importance of hooking the audience in the first couple of seconds and always including captions.

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B2B Content eBook Apple 62

Social Media Strategies Summit

MARCH 9, 2023

Many government social media managers have small teams responsible for managing content and strategy across multiple platforms; others might be the only people focusing on social media at their agencies. So how can social media managers make time for that essential big-picture work?

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Team How To Social Media Management Trends 187

Sprout Social

APRIL 29, 2021

Social media teams are on the front lines, regularly tuning into our audience and our customers. The insights they capture should inform our campaigns, our content and our marketing plans overall. Social cannot be the team we go to after a campaign is built and say, “Here, post this.”. It should start with social.

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Marketing Social Media Management Team Campaign 136

Oktopost

JULY 29, 2022

In this tell-all episode of Behind the Post, Host Olivia Messina is joined by a social media expert with over a decade of social media experience! Jessica Kalbarczyk , Senior Social Media Manager at Corel , takes the hot seat to discuss strategy, employee advocacy, and community. Meet Jessica.

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Community building Communities Tourism Social Media Management 62

Oktopost

FEBRUARY 21, 2022

Aliza Hornstein, Social Media Manager at WalkMe, goes Behind the Post to reveal the formula for humanizing B2B social media. Aliza Hornstein , lead social media manager at WalkMe , goes Behind the Post to share some initiatives she’s rolling out to humanize B2B social and foster community.

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B2B Social Media Social Media Management Apple 81

Pixlee

DECEMBER 2, 2021

TikTok’s technology and tools may significantly improve brand recall and social media engagement. A TikTok campaign run by a brand refers to the strategies and content created by an organization for the video app, and can be either organic or paid. Add co-hosts to diversify your content. The options are endless.

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Campaign UGC Hashtag Influencer 52

Social Media Strategies Summit

JANUARY 12, 2023

We gathered five leading higher ed social media marketers to discuss how to manage social accounts across an institution’s various departments. Our panel was hosted by Aliza Rosen , Assistant Director of Social Media at Johns Hopkins University, and included: Kayla Bosco , Social Media Strategist, Syracuse University.

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Collaboration How To Education Team 224

Proactive Report

MARCH 13, 2015

Join me on March 19th, 2015 for a free webinar hosted by Sendible – a social media management dashboard from the UK. MANAGING YOUR SOCIAL MEDIA PR CAMPAIGNS. Host: Sendible. Date: Thursday March 19 th 2015 (10 am PDT. Special guest presenter: Sally Falkow (APR).

Social Media Management 40

Social Media Management Social Media Hosting Tools 40

Proactive Report

MARCH 13, 2015

Join me on March 19th, 2015 for a free webinar hosted by Sendible – a social media management dashboard from the UK. MANAGING YOUR SOCIAL MEDIA PR CAMPAIGNS. Host: Sendible. Date: Thursday March 19 th 2015 (10 am PDT. Special guest presenter: Sally Falkow (APR).

Social Media Management 40

Social Media Management Social Media Hosting Influencer 40

Oktopost

MAY 23, 2022

These questions and more answered this week on Behind the Post with Helen Hauck , Global Social Media Engagement Manager at IFS. She joins the show to share her insights, challenges, and lessons learned from her 1st-year full-time in social. Behind the Post is a podcast by Social Media Managers, for Social Media Managers.

B2B 62

B2B Social Media Management Apple Authentication 62

Hootsuite

JULY 17, 2019

This can also be used to inform your social content strategy. Content hosting. Your website, microsites, and landing pages will need to be hosted. Some of these hosting providers include domain names, but if not, that will need to be purchased, too. Social media management platform. Editing tools.

Social Media 111

Social Media HootSuite Social Media Management B2B 111

agora pulse

MARCH 14, 2018

Many businesses flock to Facebook and Instagram for their video ad campaigns, but YouTube Ads is a powerhouse brands shouldn’t ignore. YouTube Ad campaigns are created and processed through the Google AdWords powerhouse system. Note that all videos you run as ads must be hosted on YouTube. We wanted to change that.

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YouTube Campaign Adwords How To 103

Hootsuite

JULY 24, 2019

Here, we focus on highlighting some of the best Facebook advertising examples so you can model the success of these winning campaigns. 3) Since LEGO’s Facebook Page is linked as the host of the event, the event page can also bring in new Facebook followers. The ad points to a dedicated landing page for this campaign.

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Examples Campaign Facebook UGC 112

OnlineRockersHub Marketing Blog

MARCH 20, 2020

With the growing popularity of Facebook marketing’s effective results, today, every brand needs to get more from their Facebook marketing campaign. Socialoomph is a social media post scheduler for your Facebook campaign that boosts your outcome from Facebook with its advanced post scheduling tools since 2008.

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Campaign Tools Social Media Facebook 88

Oktopost

JUNE 6, 2022

Stopping by the Behind the Post podcast is Bev Barnett , Senior Customer Advocacy Manager at Workday. She breaks down step by step the importance of the voice of your customers, the role of community, and best practices for social media managers. Watch the live recording: Unleash Your Inner Artist.

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Social Media Management Apple B2B Meeting 70

Buffer Social

DECEMBER 4, 2023

  You need a social media content calendar. A social media calendar is a game changer when building a social media presence, be it as someone building your personal brand , a creator, or a social media manager.  They’re a crucial step in social media success.

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Template Templates Social Media How To 88

Buffer Social

JANUARY 25, 2017

We are excited to share our fifth, very special bonus podcast episode with you on the 9 essential social media manager skills and qualities found in top industry leaders. These bonus episodes offer a fun change of pace from our traditional “interview-style” episodes on The Science of Social Media.

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Social Media Management Skills Industry Social Media 40