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What Is a UGC Creator? Follow These 5 Steps To Become One

Hootsuite

Well, a new wave of people is doing just that: UGC creators. If you’ve spent time on TikTok or Instagram in the last 6-12 months, chances are you’ve come across UGC creators. By the end of this guide, you’ll know the exact steps needed to become a UGC content creator. What is a UGC creator? Why is UGC so valuable?

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5 User-Generated Content Campaigns from 2020 to Learn From

Pixlee

In other words, to stand out, you need to create campaigns that highlight real people’s experiences using your product, a way of social proof marketing. This is where user-generated content (UGC) campaigns come in. To help you with your next campaign, let’s look at five UGC campaigns and see what we can learn from them.

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How to Rock TikTok Just Like the Cool Kids Do (and Even Do It Better)

agora pulse

Last year, Guess was the first brand TikTok collaborated with in the US for its #inmydenim campaign. A super-successful TikTok marketing campaign I loved was #YouOwnIt developed for cosmetics company MAC by ad agency Pulse Advertising. billion views certainly proved that TikTok was the right space for this type of campaign.

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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

million Twitter: 1.9 Here are a few examples: Oracle Red Bull Racing on Twitter: 4.5 Instead of choosing mass-media campaigns, Red Bull used cartoon characters for their ads. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. Instagram: 19.1

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TikTok Marketing for Video-Obsessed Marketers

Pixlee

User-generated content (UGC) goes a long way on TikTok. Also, when other people see that you share customer UGC, they’ll be more inclined to create content that you’ll share (allowing them the same aforementioned exposure). Both of these options allow you to use the app’s built-in metrics to gauge how successful your campaign is. .

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10 Social Media Predictions for 2019

agora pulse

In its Equality campaign it focuses on social change and inspires people to act. Start thinking about how you can film in your office, broadcast from your cafe or shop, live stream product launches and demonstrate product features. Takeaway: Think about voice search when planning campaigns. Takeaway: Invest in UGC.

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Send Tweet: Insights From the #PixleePros with Andrew Weiss

Pixlee

Andrew Weiss: It’s gone from a small little subset of your marketing campaign to being what is predominantly considered first in the marketing campaign. At this point, since it’s been going on for so long, it has to be considered in a campaign. If Twitter disappeared tomorrow, would that mean for you?

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