Sprout Social

JANUARY 2, 2019

Link clicks have the potential to clue you in on what products people are interested in, eventually leading them to buy from you. This challenge signals both the need for brands to market their sites to social users, but also tap into social media as a primary source of traffic versus organic or paid search. Web traffic metrics.

Campaign 111

Campaign Social Media Metrics Trends 111

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Rand Fishkin uses pretty pictures to explain the importance of social media marketing and how you can apply it to get better traffic, more conversions, brand awareness, and more. 11 Guidelines to Social Media Success (Search Engine Watch): Eric Enge presents his 11 takeaways from SMX Social Media. Did I ever mention that I heart Matt?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Buzz Marketing for Technology

NOVEMBER 3, 2016

Keeping up to the minute with who’s buying what, matched with what you’re selling, and how you’re connecting and delivering for your customers is a dynamic and fluid challenge. Nope … it was and is of keen interest to an immense financial services community. We wanted to own this conversation. The quick or the dead.

B2B 100

B2B Marketing Analysis Insurance 100

Kikolani

NOVEMBER 29, 2010

Her blog, Kommein , covers blogging, business, community management, social media, and more. Her blog, Digital Shenanigans , covers online reputation management, paid search, social media, and more. Her latest posts include Nonsensical , Community Networking Meme , and Beware the Devil’s Hug. Deborah Ng.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

MAY 23, 2017

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Share your expertise: Online communities and forums. Including a video on your landing page can increase conversion rates by 80%.

B2B 198

B2B Strategy Marketing Microsoft 198

Webbiquity SMM

FEBRUARY 10, 2015

Image credit: Business 2 Community. 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing. Yet 93% of shoppers’ buying decisions are influenced by social media- because 90% trust peer recommendations. Business 2 Community ). Business 2 Community ). DashBurst ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Social Marketing Lifts Organic Conversions by MarketingSherpa. ** 5 Stars. Roundup of the Top Internet and Social Media Statistics by Awareness Community. Conversely, telemarketing and direct mail saw the biggest declines in spending.

Research 210

Research Social Media B2B Marketing 210

Viper Chill

JUNE 8, 2010

Thanks for leaving your first comment Reply Geoff says: June 8, 2010 at 4:13 pm Hi Glen, Thanks for your sharing so much with the community. I actually have used this tactic in the past to leverage paid search results, and it yielded pretty nice returns. cents per conversion on say, Google Adsense, you’re looking at $150.

Google 84

Google Adsense Directory Eventful 84

Webbiquity SMM

NOVEMBER 12, 2013

93% of online research starts with a search engine, and 68% of consumers check out companies on social networking sites before buying. And more than a third (36%) say they can’t accurately attribute online conversions to the correct marketing channels. Organic or paid? e-Strategy Trends ). Brandpoint ). eMarketer ).

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

MARCH 11, 2013

But they should be: “the integration of these complementary tactics improves conversion rates. Our research showed a 59% improvement in conversion rates from organic search traffic for marketers who integrated social media and SEO, over those who did not.” ” SEM + SEO [PRESENTATION] by e-Strategy Trends.

SEO 192

SEO Paid Search Engineering Reputation 192

Webbiquity SMM

AUGUST 5, 2013

54% of consumers say that “smaller communities have greater influence on a topic than larger ones.” 77% of buyers are more likely to buy from a company if its CEO uses social media. ( War of Words: Myth-Busting Social Media, SEO & Content Marketing ). State of Search ). 31% have no social media policy in place.

Statistics 214

Statistics Social Media B2B SEO 214

Convince & Convert

JUNE 16, 2010

Whether B2B or B2C, customers are buying based on what they need. Here’s a crazy one: An online hardware goods retailer that accidentally left their snow shovel AdWords (paid search) campaign running in spring months. When I'm looking to buy something I immediately think of people in my network.

Social Media 120

Social Media Strategy Mobile Consultant 120

Webbiquity SMM

NOVEMBER 28, 2011

16 social media statistics that might surprise you by Communications Conversations Arik Hanson lists social media stats from various sources showing that 75% of brand ‘Likes’ on Facebook come from advertisements. Paid search ads, however, still outperform both. Over 2 billion videos are viewed every day on YouTube.

Statistics 219

Statistics Research Social Media B2B 219