Techipedia: Tamar Weinberg
DECEMBER 20, 2011
SMS, really? As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. In terms of rate of response, the simple SMS dominates the market. A few statistics….
Harp Interactive
MARCH 17, 2010
Smartbooks and Tablet PCs: You got it—Ipad is one. Portable Entertainment Players: Mini gaming devices and MP3 players that connect to a network and offer marketers opportunities to brand content and applications. It combines functions of eReader with the netbook and much more.
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Twist Image
NOVEMBER 23, 2011
It's hard to convince a large brand to think about mobile when they just don't see the uptake and motion from the consumer. It's an ever bigger challenge to stop brands from thinking about mobile as a strictly transactional type of advertising ( "ping the consumer with an offer when they're near our stores! brand advertising.
yMarketingMatters
JANUARY 19, 2012
And surprisingly, so much marketing and branding today lacks personality! Inject your own special personality into your brand, and each piece of content. At ANY FREE MOMENT, we can shop on line, post on Facebook or Twitter, send an SMS, share pictures or videos. So it’s about humanizing your business through your personality.
Waxing UnLyrical
DECEMBER 11, 2013
For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers. Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore. Holding events both online and offline is now part of media management.
Sprout Social
NOVEMBER 26, 2019
From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy. But when a brand builds purpose into the very fiber of its business, the marketing is the easy part.
Sprout Social
JUNE 26, 2023
Identify key customer touchpoints : Track your key touchpoints to understand every interaction a customer has with your brand. Every positive experience fosters loyalty and encourages customers to become brand advocates. This creates more opportunities for brands to create deeper customer connections and build product loyalty.
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