Techipedia: Tamar Weinberg
MARCH 12, 2015
I know this, because 75% of the brands that use our platform fall into the exact same pitfalls that we fell into when we first ventured down that rabbit-hole. So I contacted a much bigger blogger friend of mine also in quilts about doing a post about our fashion app. We had a fashion app! We needed fashion bloggers.
Techipedia: Tamar Weinberg
MAY 13, 2008
Brand awareness is important, especially when it comes to a web hosting firm that was advertised on a multitude of technology websites. Introduce yourself, engage in the community, and let them learn about your brand. You can’t take your first driving class on the highway without learning how to drive on local streets beforehand.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Techipedia: Tamar Weinberg
SEPTEMBER 6, 2012
Now, small and medium businesses can compete with the big guys when it comes to getting their brand out there and establishing awareness where it matters. However, recent data implies that such companies are failing to make use of the opportunity to build a brand and reputation because of a lack of a coherent social media strategy.
Techipedia: Tamar Weinberg
FEBRUARY 14, 2012
In today’s society, the personal connection that a brand can make with a consumer is crucial. Consumers are tired of being placed purely on the receiving end of information and want a chance to give feedback and get involved in brand identity. To be a successful brand, you need to come across as a brand with a human dimension.
Techipedia: Tamar Weinberg
MAY 12, 2010
Here are three examples of brands that appear to be taking this message to heart: Fandango.com Best-known as a portal for buying movie tickets online, the site is actually quite diverse in terms of its content offerings. And the more intricate your external efforts become, the more social, mobile, and interactive your website must become.
Techipedia: Tamar Weinberg
AUGUST 2, 2011
Often times, big brands will use a coupon or sweepstakes as a social media campaign, the usual: “post a picture of yourself with our product, and the one that receives the most votes wins a prize&#. Sometimes, brands that start the campaign will realize that it’s not receiving the traction they want.
Techipedia: Tamar Weinberg
AUGUST 25, 2010
That’s why this is more of a message for large and not necessarily small brands. Neither the tweet or the follow up direct message was responded to in a timely fashion. This is a well known brand, but yet they’re not building up their social media presence despite prominently advertising it on their website.
Expert insights. Personalized for you.
100 
Let's personalize your content