Sprout Social

MAY 23, 2023

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy.

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Team Social Media Management Skills Trends 127

Buffer Social

JANUARY 22, 2024

So, in this article, join me in exploring five themes for social media in 2024 through the lens of industry experts, unraveling their predictions and the reasons behind them. A new frontier for influencers and brands on LinkedIn LinkedIn hasn’t been the place to go “just to get a job” in a long time.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Waxing UnLyrical

JUNE 3, 2013

Why: Carrie Keenan shares some great advice for those who are new to the Social Media Manager or Community Manager role. Why: In this guest post for WUL, Nick Kellet explains how placing guest posts on various blogs can be used to build your brand community.

Communities 249

Communities Community building Consultant Social Media Management 249

Ignite Social Media

MAY 26, 2023

Data — Source data or examples From that, here’s a well-written prompt you can use: Imagine you’re a full-time content creator working at a social media marketing agency (tone). All while giving emphasis to your product or brand. Place an emphasis on affordability and comfortability (data). Here’s how we do it.

Content 78

Content How To Social Media Management Social Media 78

agora pulse

JULY 17, 2020

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy.

Report 147

Report Social Media Metrics Aggregator 147

agora pulse

JANUARY 30, 2021

Every year, some of the most brilliant social media marketers in the industry provide training and tips to our audience through summits , courses , and top-notch content. So, if you need help creating a strategy so your brand can thrive and succeed in 2021, read on. Use live video for community building.

Social Media 132

Social Media Tips Strategy LinkedIn 132

Buffer Social

JANUARY 26, 2021

Brands like Glossier (which attributes 70% of its growth to owned, earned, peer-to-peer, or organic channels), MadHappy , and Sass & Belle , focus on responding to almost every customer on Instagram. But how do you actually stay on top of every comment? Russel and Southern Elegance Candle Co aren’t alone.

Instagram 96

Instagram Engagement Notification Small Business 96

Ignite Social Media

MARCH 31, 2023

This comment on a LinkedIn post by Sara T. And by now every social media marketer should have outlined… Read More What Does the Talk on TikTok Ban Means for Brands? And by now every social media marketer should have outlined… Read More What Does the Talk on TikTok Ban Means for Brands?

Team 78

Team Policies Resources Construction 78

Buffer Social

MARCH 5, 2021

The best marketers today are building loyal fans by engaging with their audience in the comments and in messages. By approaching every conversation with genuine interest, they are leveraging social media to drive a remarkable and unforgettable customer experience that has fans coming back over and over again.

Company 89

Company Social Media Instagram Social Media Management 89

Sprout Social

FEBRUARY 16, 2023

“I don’t think of social as exclusively a brand or marketing activity,” says Dietrich. A strategic, social-first brand presence can serve as an entry point into the valuable conversations that are moving the needle for your brand. On social, the same tactics can only yield the same results for so long.

Social Media 106

Social Media Marketing Atlassian Team 106

agora pulse

DECEMBER 11, 2018

If you go for Option 2 and stick with Agorapulse, you’ll have more robust engagement features than native Instagram has, including: saved replies to answer commonly asked questions or popular comments. moderation rules for easier community management. a filtered stream for ad comments. view threaded comments.

API 102

API Instagram Hashtag Notification 102

Buffer Social

SEPTEMBER 18, 2016

Sharing your brand’s story through user-generated content (UGC) is one of the best ways to build an authentic and engaging community on social media. Why user-generated content is such a powerful tool on social media. How marketers and brands can start user-generated campaigns of their own.

Brands 40

Brands Content UGC Social Media Management 40

agora pulse

APRIL 4, 2019

Because so many people are interacting with a brand across multiple channels and multiple touch points, having a strong omnichannel integration can increase the overall effectiveness of your marketing efforts and keep people moving through the digital sales funnel more successfully. Taking them all the way to a purchase.

Social Media 107

Social Media Content Campaign Authentication 107

Buffer Social

OCTOBER 6, 2019

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. From my research, I discovered several creative ways brands and individuals have been using Instagram Stories. We believe so! Try it now for free. Sean McCabe.

Instagram 69

Instagram Influencer Brands Upcoming 69

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. This update provides new ways for brands to boost engagement and could go some way to countering the decline in organic reach Facebook Page owners have been experiencing for the past few years.

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Groups Groups Communities Organization 111

Sprout Social

APRIL 15, 2020

As brands planned their strategies, they could not have predicted the way COVID-19 has quickly swept up global markets and conversations. In the wake of the crisis, some brands and social marketers find themselves pivoting away from the social strategies they worked so hard to plan. bridging our cultural polarization.

Strategy 141

Strategy Metrics Hubspot Retail 141

Convince & Convert

JUNE 29, 2017

Your content team shouldn’t the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Pro sports is just one of many industries that struggle to connect with fans consistently via social.

Team 151

Team Content Sports Consultant 151

Pixlee

DECEMBER 2, 2021

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. TikTok’s technology and tools may significantly improve brand recall and social media engagement.

Campaign 52

Campaign UGC Hashtag Influencer 52

Buffer Social

AUGUST 29, 2016

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. From my research, I discovered several creative ways brands and individuals have been using Instagram Stories. We believe so! Track Maven. NASA ( @nasa ).

Instagram 75

Instagram Influencer Brands Upcoming 75

agora pulse

DECEMBER 6, 2018

Community-building and relationship-building should be an important part of your social media marketing efforts. And while relationship building should be your priority, having some extra oomph to boost your sales thanks to social doesn’t hurt either. Share UGC In Stories.

UGC 122

UGC Social Media Content Notification 122

Convince & Convert

JUNE 29, 2017

Your content team shouldn’t be the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Pro sports is just one of many industries that struggle to connect with fans consistently via social.

Team 100

Team Content Sports Consultant 100

agora pulse

JUNE 3, 2020

So, you can feel confident that your investment in Pinterest will benefit your brand over time. But how can your brand use this platform effectively? Pinterest Management. Building a strong Pinterest profile isn’t a one-way street. With some social media platforms, you can dive right in and get started.

Social Media Management 121

Social Media Management Social Media Analytics Hashtag 121

agora pulse

JUNE 3, 2020

So, you can feel confident that your investment in Pinterest will benefit your brand over time. But how can your brand use this platform effectively? Pinterest Management. Building a strong Pinterest profile isn’t a one-way street. With some social media platforms, you can dive right in and get started.

Social Media Management 116

Social Media Management Social Media Analytics Hashtag 116

Buffer Social

SEPTEMBER 28, 2016

Click to jump to any section: 10 of the very best Social Media Marketing podcasts. 3 Paid Social Media Marketing podcasts. 3 Community Building & Customer Support podcasts. — 10 of the Very Best Social Media Marketing Podcasts. The Science of Social Media by Buffer.

Skills 40

Skills Social Media Hosting Marketing 40

Hootsuite

OCTOBER 26, 2023

One of the most exciting things about creating content for social media (aside from, you know, connecting with your audience, creating a community, building your brand, and all that good stuff)? Partner with brands Many creators earn money by getting into influencer marketing , or partnering with brands.

Instagram 89

Instagram Brands How To HootSuite 89

Oktopost

DECEMBER 18, 2023

Social media strategies aren’t just about acquiring new customers; they also involve nurturing relationships with existing customers and ensuring your followers remain engaged and interested in your brand. Community management software can take your brand building to a new level.

Software 62

Software Communities Forums Hubspot 62

Techipedia: Tamar Weinberg

AUGUST 2, 2011

I took the opportunity to contact some of my esteemed friends and colleagues who are experts in their field and asked for their advice on their favorite little known social media secret and social media tools, including their own if they had them. Enabling and encouraging this is the best path to social success.

Tools 277

Tools Tips Marketing Social Media 277

Buffer Social

JANUARY 18, 2017

Social media isn’t only a marketing tool, it can affect almost every area of a business – for example, as we discovered in our State of Social 2016 report , social media is a key channel for brand awareness, engagement, lead generation, customer support and much more. Increase brand awareness.

Social Media 40

Social Media How To Metrics Tweetdeck 40

Ignite Social Media

FEBRUARY 22, 2023

From the rapid rise of short-form videos to leveraging the value of community building, here’s what we think is what's hot and what's not in social media so far in 2023. Social media is a hot spot for emerging trends — they come and go. Given that social media is a whopping $231.1

Social Media 96

Social Media Social Media Management Influencer Trends 96

Later

JUNE 27, 2019

And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. . Tip #1: Pay Attention to Your Instagram Comments . Both in terms of marketing goals, and physical results. .

Small Business 56

Small Business Influencer Template Templates 56

Oktopost

MAY 12, 2024

On social media, many messages are amplified. While social media enables B2B marketers to promote their brands and be heard, it also empowers audiences, who are quick to voice their opinions. 69% of B2B buyers will share their poor customer experiences on social media or online review platforms.

Company 62

Company Social Media Guidelines B2B 62

agora pulse

SEPTEMBER 19, 2019

You’re a savvy social media manager who knows how to successfully wield the power of Instagram … except lately, you’ve heard things. The world’s foremost Instagram marketing expert Jenn Herman recently went live on Social Pulse Weekly and debunked the most popular myths in circulation right now.

Social Media Management 97

Social Media Management Instagram Social Media Hashtag 97

Oktopost

APRIL 10, 2024

LinkedIn marketing agencies can take some of this responsibility for you – from helping with targeted content creation and managing paid ad campaigns to monitoring key performance metrics. It helps you identify influential leaders and industry experts and develop partnerships with them to drive engagement and brand visibility.

LinkedIn 62

LinkedIn Marketing B2B Social Media Management 62

agora pulse

MARCH 24, 2020

New to the world of social media? This glossary can help you better understand all the different social media terms. Or maybe you’re a seasoned social media manager … but you still come across new words now and then in your workday. In social media, an algorithm varies by platform.

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Social Media Social Media Management Meme Hashtag 94

Hootsuite

JULY 14, 2021

For commitmentphobes, the word “engagement” might be a terrifying and loaded one — but for social media marketers, Facebook engagement is the holy grail. Of course, we’re not talking about popping the big Q: we’re talking about growing your interactions (reactions, shares, comments) and audience for your Facebook Page.

Engagement 145

Engagement Facebook HootSuite Groups 145

Keyhole.co

MARCH 31, 2021

Influencer marketing is one of the most powerful ways to grow a brand in social media. The marketing strategy involves tapping into the influence of others to help build trust in your brand within their communities. . Brand Awareness. Social Engagement. Brand Awareness.

Influencer 121

Influencer Campaign ROI Discount 121

Hootsuite

MARCH 29, 2021

While linkless posts had fewer shares on average, they received almost 4x more reactions and 18x more comments than the average post with a link. So, even though average reaction and comment scores were higher for linkless posts, they didn’t quite add up to a winning engagement rate. – Iain Beable, Social Media Strategist. “One

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LinkedIn Engagement HootSuite Metrics 132