From Obscurity to Opportunity: Demystifying Dark Social
Oktopost
NOVEMBER 30, 2023
Once you put it all together, your URL will look something like this: [link] To reduce instances of dark social, make sure all blogs, social content, videos, case studies, and anything else you’d want to track use UTM links that attribute them to the right sources. Terms: Tracks keywords, typically utilized for paid campaigns. Another bonus?
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