Waxing UnLyrical

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Monday Roundup: SEO Tips

Waxing UnLyrical

On today’s roundup, we’re talking SEO (search engine optimization). Whether we’re in PR, marketing, social media, or any of the sub-disciplines of communication, it’s an area most of us know just enough to be dangerous… but not nearly as much as we should. Enduring Questions on Press Releases and SEO.

SEO 197
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Building a New Kind of Cruise Community

Waxing UnLyrical

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Building a New Kind of Cruise Community.

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Bringing Open Community To Public Relations

Waxing UnLyrical

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

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Monday Roundup: Blogging

Waxing UnLyrical

Blogging is a great way to start conversations, share ideas, and build your online community. Blogger Research: Is it a Job or a Lifestyle? Why: Bloggers tend to work at different times and from many places. Adding SEO to the Mix: How PR Pros Can Use SEO to Boost Their Client’s Content. Blogging Upstream.

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Monday Roundup: Blogging for Veterans

Waxing UnLyrical

How to incorporate SEO and influencer content. Why: Geoff Livingston is one of the earliest bloggers I personally am friends with. Why: Jim Dougherty is a master blogger (which is why I’m so happy he’s part of the WUL blogging team ). Why: Lee Odden has literally written the book on optimization for our industry.

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Monday Roundup: Overcoming Obstacles

Waxing UnLyrical

Small Businesses and SEO: What You Need to Know. Shelly Kramer explains why SEO is often a stumbling block for small businesses, and how to overcome it. The Benefits of Becoming a Guest Blogger. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community coolâ„¢.

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Four Steps To Optimize A News Release For Google News

Waxing UnLyrical

The thing is, despite the ad nauseam posts on SEO for news releases, I discovered this recent report from Schwartz Communications that shows a pitiful 18% of news release headlines are SEO-optimized. A word to the wise In my experience, communication pros these days are, more often than not, wise to SEO in general.

News 274