Waxing UnLyrical

AUGUST 2, 2011

I remind myself of that when I’m frustrated by how fast my Twitter stream is moving, or the new “free ebook alerts&# I’ll never get to read, or the LinkedIn discussions I never get to join. Information of itself (in hands other than Google’s, Facebook’s, or the FBI’s) is useless.

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Patterns Applications Flickr eBook 176

Waxing UnLyrical

JUNE 10, 2016

Embedding your YouTube video in your blog post, which you tweet out ad nauseam. Keep the blog posts and ebooks and podcasts and Blabs on Facebook Live and Snapchat and Blab (see what I did there?) is not only about: Marrying earned with paid with social with owned and any other qualifier you care to come up with.

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Embedding Conference Banking Flickr 100

Waxing UnLyrical

APRIL 30, 2011

the E-Myth ebook, The Four Pillars of a Sellable Business. Also, I haven’t yet read Built to Sell , but Rieva Lesonsky has (by way of disclosure, please note that that review of the book is on Grow Smart Business, a blog hosted by Network Solutions, which is a client of mine). a 2-hour teleconference with him.

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Sample Samples Report Retail 150

Waxing UnLyrical

MARCH 11, 2015

The image below is a screenshot of Facebook Analytics from my blog’s Facebook Page: You can see that some posts are more popular than others, some were clicked-through more than others, but it’s all empty calories. . “The biggest challenge in measurement overall is the allure of measuring what’s easy.”

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Metrics How To Discount Analytics 100

Waxing UnLyrical

AUGUST 9, 2018

Today, organizations are looking to use Structured Content for their ebooks, case studies, research reports and blogs. A piece of “intelligent” content can be created once and served up in many places automatically e.g., blog article served up on an Apple Watch or Google Home. Now that’s intelligence.

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Content Module Metadata Case Study 181

Waxing UnLyrical

OCTOBER 7, 2019

While blogs pioneered content creation, a lot has changed since its initial inception. Common ones include: Blogs. That’s why you need to do more than just blogging. Consider podcasting, webinars, videos, ebooks, slide shares and just about everything else out there. What does it include? White papers.

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Content Marketing Reputation Case Study 234

Waxing UnLyrical

AUGUST 19, 2011

Do you read that cache of business books and ebooks you’ve accumulated? Do you troll blogs, talk to colleagues, and call your mom for inspiration, critique and advice? And I might point out that it could actually be more expensive if I weren’t afraid of blatant horn-tooting on someone else’s blog.

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Small Business eBook Survey SEO 206

Waxing UnLyrical

APRIL 18, 2016

Why: “Creating content that causes followers to take action or change their minds, requires more than a simple ability to write interesting blog posts and social media updates,” writes Norman Arvidsson as he offers tips “to create online postings that increase the influence you have in your space.” ” 3.

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Influencer UGC Analytics Banking 100

Waxing UnLyrical

SEPTEMBER 6, 2012

They all link back to their blogs and newsletters or even print media via Twitter; even the food writers from the Washington Post are active on Twitter. And if you’re interested in starting your own food truck check out Jeff’s ebook, The Food Truck Truth. What surprised you most about my conversation with Jeff Kelley?

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Flickr Loyalty Research Social Media 183