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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. The 6 Best Instagram Analytics Tools (And Metrics You Need to Track).

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Meta's AI Celebrities, TikTok's Legal Tussles, And Gen Z's Love of LinkedIn: Monday Social Media News Roundup

Buffer Social

Get the need-to-know highlights from the social media industry that happened the week of October 9-13. Threads Edit Button Addition Threads introduces an edit button , enhancing post-editing flexibility without additional costs. Customize your avatar interaction settings to manage your engagement levels.

News 75
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AI Marketing Tools To Help You Win in 2024

Hootsuite

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Ready to step up your social media marketing with a little help from artificial intelligence? AI marketing tools for social media 1.

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How to Build a Brand Community for your B2B Business

Oktopost

One of the best reasons to start an online community is to provide customer support, mainly in the form of social proof. This purchasing incentive is significant, considering that B2B brands don’t usually have the large social media followings that big B2C companies flaunt. . Set Your Goals and Metrics.

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39 Instagram story ideas to boost engagement for your brand

Sprout Social

Even if you have a robust link in bio tool , driving people from a post to your profile is an extra step that can cost you a reader. This also goes for sharing news about your company from other websites and media outlets. In fact, 76% of engaged social media users say it’s important for companies to post about their employees.

Instagram 121
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TikTok marketing: The complete guide for brands in 2022

Sprout Social

TikTok is the fastest-growing social media platform we’ve seen thus far, reaching 1 billion users in September 2021, a record five years since its worldwide launch in 2016. While social media marketing creates a cohesive strategy for all social media platforms —TikTok marketing focuses just on TikTok.

Brands 87
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How to Use Twitter Analytics: The Complete Guide for Marketers

Hootsuite

In this complete guide, you’ll find out why you should be using Twitter analytics, which Twitter metrics to track, and what tools to track them with. Knowing your audience is one of the most important guiding principles for every social media marketer. You can use what you learn to help build your social media style guide.

Analytics 112