Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. As an example, let’s look at a bank that wants to improve its customer service.

Sentiment 110

Sentiment Banking Patterns Hotels 110

Webbiquity SMM

JANUARY 2, 2013

Blogging is generally seen as most valuable for SEO, YouTube for content marketing, and social networks like Twitter, Facebook and LinkedIn most helpful for branding and engagement. number of followers and fans) and social media-driven website traffic, but only about half measure share of voice and sentiment. Heidi Cohen ).

Social Media 245

Social Media B2B Marketing SEO 245

Sprout Social

SEPTEMBER 25, 2023

Plus, we gathered two examples from brands that are creating stellar customer experiences at scale. Think about it: Customers interact with countless teams and individuals throughout their journey with your brand. An effective customer service approach builds and protects your brand reputation through the good times and the bad.

Strategy 114

Strategy How To Team Reputation 114

Hootsuite

OCTOBER 21, 2020

Customers have high expectations for brands in both B2C and B2B arenas. A survey by IDC found that 75% of B2B buyers and 84% of executives use social media to make purchasing decisions. The BeFi Barometer 2020 survey explores how and why advisors use behavioral finance to help clients in times of uncertainty.

B2B 98

B2B Social Media Tools Tips 98

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. However—96% of the people who discuss brands online do not follow those brands’ owned profiles. However—96% of the people who discuss brands online do not follow those brands’ owned profiles.

Tools 207

Tools Social Media Netvibes Sample 207

Hootsuite

AUGUST 14, 2023

ChatGPT prompts for content creation Don’t let content creation bottleneck your brand. Generate more great content by using these ChatGPT prompts: Design five unique topics for Instagram stories that will engage followers of a fitness brand. Develop five potential YouTube video ideas for introducing a new beauty brand to viewers.

Products 92

Products Real Estate Tourism Fashion 92