Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Connecting with your audience in a human and authentic way will bring you a much higher return on your investment than a spam strategy focused on quantity of content over quality. Yes, I know… smart and savvy marketers have been doing this for decades. Don't you fear.

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Template Templates Social Media Content 78

Pam Moore

SEPTEMBER 3, 2020

Experienced digital, social and content marketers know the key to success for high performing marketing campaigns and programs is to be sure you are targeting, inspiring, and attracting the RIGHT audience. A buyer persona is a semi-fictional, generalized representation of your ideal customer based upon market research and real data.

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Template Templates Video Avatar 78

Pixlee

FEBRUARY 7, 2022

Below we’ll discuss the differences reviews can create and share a review email template strategy designed for higher conversion rates and more responses. To use positive customer reviews for your marketing campaign, you’ll first need to find your brand advocates. Social proof is not the only reason.

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Review Template Templates How To 78

Pam Moore

JUNE 28, 2019

The digital marketing and social media content landscape is getting scary for marketers who don't have a content strategy. The social networks are feeling the pressure as much as any marketer working in any business. Get a Grip on Your Content Marketing with a Content Calendar . Why do you need a content calendar?

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Template Templates Content Marketing 60

Hootsuite

MAY 15, 2023

How do you keep marketing messages, branding, and customer experience consistent with, quite literally, so many cooks in the kitchen? Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about.

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Social Media HootSuite Guidelines Marketing 93

Hootsuite

OCTOBER 13, 2020

Bonus: Get a free social media sentiment report template to easily track audience sentiment over time. Marketers do their best work when they understand their audience. Back in the Mad Men era, marketers brought in focus groups to understand how people might respond to a new advertising campaign or slogan. Know your audience.

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Sentiment Analysis Template Templates 145

Social Media Strategies Summit

FEBRUARY 8, 2023

Read on to learn: Why you should create graphic templates for your team What it means to design for mobile How to more efficiently prepare your content calendar Why there is no actual “best time to post” Why you should be doing more than just answering your DMs Why engagement rate is a superior metric 1.

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Social Media Google Tips Template 200

Pixlee

JUNE 30, 2020

One of the most daunting goals of an ecommerce email marketer is to improve email performance. But going beyond the typical sales email, marketers can use technology to create a more natural and synergistic set of email triggers. . With good email practices and these unique templates, emails can build strong brand communities.

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Template Templates Conversation UGC 70

Later

JANUARY 10, 2021

Getting more Instagram followers should be a top priority for any business that uses Instagram for marketing, but it’s not as easy as it once was. Read on to discover 7 ways to authentically get more followers in 2021: Get More Instagram Followers Tip #1: Use Instagram Reels . View this post on Instagram. View this post on Instagram.

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Authentication Instagram Hashtag Collaboration 98

Sprout Social

MARCH 12, 2024

A proof point that illustrates what many social marketers already know: Presidential elections make social media a hard place to navigate, even if your brand isn’t inherently political. Check out our communications plan templates and webinar. Of these conversations, less than half were positive.

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Social Media Marketing Sentiment Influencer 108

Hootsuite

FEBRUARY 1, 2022

Twitch marketing represents a growing opportunity for brands to get seen and heard by a young, passionate audience. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. So, however small your niche, there’s likely a community on Twitch ready to be marketed to. What is Twitch marketing?

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Marketing Authentication Template Templates 103

Pam Moore

MARCH 5, 2019

Digital marketers are scrambling in 2019 to find their place above the noise. Getting lost in the crowded, noisy digital and social world of today is happening to even the most seasoned marketers if they don't accept the new reality. Watch the video below to learn 5 digital mindset shifts marketers MUST make in 2019. SoundCloud.

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Marketing Template Templates Analysis 109

Pam Moore

JUNE 12, 2019

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. Supporting Resources: 2019 Content Editorial Calendar Template + Content Quick Start Toolkit.

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Authentication Strategy Brands Twitter 111

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

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Social Media Tips HootSuite Marketing 122

Pam Moore

JULY 20, 2020

SocialZoomFactor · Marketing Your Business in the New Normal. Many marketers feel as if the stable ground they were standing on just a few short months ago is now constantly moving like a digital earthquake. It's time for marketers to do what they do best… innovate and prepare for the future. What communication is good?

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Strategy Marketing Authentication eBook 78

Pam Moore

JULY 20, 2020

SocialZoomFactor · Marketing Your Business in the New Normal. Many marketers feel as if the stable ground they were standing on just a few short months ago is now constantly moving like a digital earthquake. It's time for marketers to do what they do best… innovate and prepare for the future. What communication is good?

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Strategy Marketing Authentication eBook 78

Buffer Social

AUGUST 10, 2017

Stories are an incredible way to connect with your audience in fresh and authentic ways. We’ve teamed up with the team at Adobe Spark , an awesome free design tool, to share 10 Instagram Stories templates you can use to quickly create your Instagram Stories content. Use this template. Use this template. Use this template.

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Template Templates Instagram How To 112

Buffer Social

SEPTEMBER 28, 2023

Whether you're a creator, a small business owner, or just someone looking to grow an authentic online audience, Chenell’s story offers tips and perspectives to build her thriving community. She believes that the emotional connection she builds with her audience through her authentic voice is irreplaceable. "The

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Template Templates Authentication Newsletter 83

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. Difference between authenticity vs transparency. Need more help?

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Content Authentication Marketing Training 78

Hootsuite

JANUARY 10, 2024

And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better —especially when it comes to AI marketing tools. If you are a small team or solopreneur wanting to scale your reach and analytics capability, AI marketing tools can be a game-changer.

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Tools HootSuite Price Marketing 100

Social Media Strategies Summit

JANUARY 30, 2024

Higher education marketers and communications teams are constantly grappling with the sheer number of social media accounts across campus. We’ve really been able to build trust and credibility with students on our channel by being relatable and authentic.” And creating a holistic social media strategy becomes a serious headache.

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Social Media Strategy Case Study Education 205

Buffer Social

JUNE 6, 2023

It has since become a template for my posts moving forward. It helps me to imagine that I’m talking to just a few fellow creatives, which keeps my voice feeling authentic. Here is the typical structure I use to create an Instagram post that gets engagement and stays relevant over time.

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Template Templates Instagram Engagement 74

Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? The answer is Facebook marketing.

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Small Business Engagement Strategy Facebook 100

Hootsuite

JULY 26, 2023

Here are the Instagram features that every marketer should know in 2023 — take notes. Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. This feature helps you engage your audience and can give you a major step up when it comes to brand authenticity.

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Features Instagram Marketing Remix 85

Pam Moore

OCTOBER 8, 2020

SocialZoomFactor · Audience Marketing in a Nutshell: How to Build an Audience First Marketing Strategy that Attracts Your Dream Customer. If your digital marketing and social media conversations are targeting everyone, you are targeting nobody! Successful marketing equals targeted marketing!

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Template Templates How To Training 78

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

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Influencer Tools Marketing Software 108

Hootsuite

AUGUST 10, 2022

Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. These industry leaders are called KOLs, and they’re a valuable part of any modern social media marketing strategy. So, why contact a KOL for a social marketing partnership? What are KOLs? Let us count the ways: 1.

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How To Marketing Collaboration Influencer 107

Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. The social networks are feeling the pressure as much as any marketer working in any business. Get a Grip on Your Content Marketing with a Content Calendar . You will get out of your content marketing what you put into it.

Template 60

Template Templates Content Social Media 60

Pam Moore

NOVEMBER 28, 2018

The social media content jungle is getting scary for marketers who don't have a content strategy. The social networks are feeling the pressure as much as any marketer working in any business. Get a Grip on Your Content Marketing with a Content Calendar . You will get out of your content marketing what you put into it.

Template 60

Template Templates Content Social Media 60

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

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Conversation Template Templates Marketing 78

Hootsuite

MAY 9, 2023

Still, when it comes to marketing real estate on social media , there are certain strategies and tactics that can maximize the reach of your message. Bonus: Get a free social media strategy template designed specifically for real estate agents, brokers, and marketers. 1 Social Media Tool for Real Estate Grow.

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Real Estate Social Media Marketing HootSuite 89

Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

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Small Business Influencer Template Templates 56

Pam Moore

DECEMBER 19, 2017

Is your Facebook marketing strategy and business Page ready for 2018? It's not just marketing buzz or hype. The power and business value is there for the taking for marketers willing to put in the effort to understand how the platform can work for their business. The truth is Facebook marketing is not easy. daily and 2.07

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Facebook Marketing Training Template 166

Sprout Social

MAY 18, 2023

Carve out an authentic, distinct voice that will help you improve brand recognition, build loyalty and differentiate you from the competition. Create post templates If you’re constantly scrambling for new post ideas , try turning your best performing posts into templates. Recycle your content Repurpose, repurpose, repurpose.

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Social Media Template Templates Skills 121

Pam Moore

MARCH 7, 2023

It's important you understand and develop your brand personality so you can best present yourself to the world as well as achieve your business and marketing goals. It's about tapping into the heart and soul of your brand and creating a personality that is authentic, memorable, and bold. Brands can never be perfect.

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Authentication eBook Brands B2B 78

Pam Moore

MARCH 7, 2023

It's important you understand and develop your brand personality so you can best present yourself to the world as well as achieve your business and marketing goals. It's about tapping into the heart and soul of your brand and creating a personality that is authentic, memorable, and bold. Brands can never be perfect.

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Authentication eBook Brands B2B 78

Twist Image

AUGUST 1, 2018

Whether it's an engaging social media presence or valuable email marketing campaign--this new expectation of content creation provides an unprecedented marketing opportunity for companies all over the world. content marketing. digital marketing. digital marketing blog. email marketing. marketing blog.

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