Remove Applications Remove Communities Remove Retail Remove Sentiment
article thumbnail

The role of artificial intelligence in business in 2024

Sprout Social

The development of AI has led to the creation of numerous applications, including chatbots, virtual personal assistants (e.g., These applications demonstrate the practical implementation of AI in performing specific tasks with high accuracy and efficiency.

Patterns 120
article thumbnail

See campaigns differently: Why social is an invaluable player for the NFLPA

Sprout Social

Social listening helps us track sentiment and conversations around specific campaigns and major events throughout the years. Using social analytics, I could see how many people were clicking through to our program landing pages, report back to our Player Affairs team and compare those metrics with the upward trend in applications.

Campaign 121
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Brand awareness: What it is and strategies to improve it

Sprout Social

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Your community knows what their friends and family like. Combine positive brand sentiment with high brand recognition and you get fans. Fast food, retail, sports—those brands can get experimental.

Strategy 131
article thumbnail

Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

I’ve read quite a number of trademark applications over the years, as part of my expert witness work , but also as part of DNProtect , but when I looked at the Meta trademark application from Facebook, my jaw dropped. The screen capture above is only the beginning, it only shows a small part of the Meta trademark. Just think.

article thumbnail

Social Media is Dead, Long Live Big Data

Laurel Papworth

What that means is we’re able to tailor an insurance offer that targets those really good insurance risk customers,” Woolworths Ltd director of group retail services, Penny Winn, told AdNews. Sidenote: 10 years ago I created a patent which was a community generated coin based on activities and cross platform.

Data 40
article thumbnail

The Metaverse: What it is and why it matters for brands

Sprout Social

The metaverse’s foundation includes the birth of Bitcoin, virtual communities, MMOs and extended reality devices. Conversations and actions can happen in real time, regardless of where you are in the community. There are also online communities like Decentraland that were created by the users themselves.

Brands 115
article thumbnail

004 Shapeshifter – ChatGPT and Jobs. Australian UnderEmployment skyrockets? Curiosity and Resilience while adapting to AI

Laurel Papworth

When I looked at the breakdown of hidden unemployment, underemployed, about 15 % of those numbers are retail workers. That can analyse trending topics, what’s important to the community. Oversee a team, developing an AI application if you can. Maybe they’ve given up of some kind. 900,000 wanting work or more work.

Avatar 98