article thumbnail

How To Forecast Creative Needs for Ecommerce

Pixlee

For example, two of the largest emerging trends at Shoptalk 2022 were authenticity in creative content, through user-generated content (UGC) and micro-influencers, and social commerce. When using a UGC management platform like Pixlee TurnTo, the busy work of collecting and publishing content consistently is removed.

UGC 75
article thumbnail

Five Brands Taking the Next Step in Supporting Equal Rights During Pride Month

Pixlee

These brands showcase authentic customers and proudly emphasize their community values through a value-oriented message. Instead of a professionally edited, stylized look at the LGBT community, these brands champion authentic representation through honest reflections of people and how they associate with these brands. Kimpton Hotels.

Brands 61
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Make Money on Social Media: Tips for Brands and Creators

Hootsuite

This sponsored Reel feels as authentic as her organic content. There are lots of ways to outsource the production of apparel and gifts with sites like Printful. Whether you’re a creator or brand, check out all the ways Hootsuite can help you run your social empire—beyond scheduling and publishing. View this post on Instagram.

article thumbnail

How to Build a Foolproof Brand Strategy for Ecommerce in 2022

Pixlee

As long as your values are authentic, well-defined, and you strongly believe in them, it’ll be easier to win over eco-friendly consumers who appreciate those values. Community-driven companies like watch brand Holzkern use Pixlee to automatically collect, curate, and publish customer content in Shoppable Instagram UGC galleries on-site.

article thumbnail

How User-Generated Content Can Reduce Bounce Rate

Pixlee

When there is a lot of UGC on your site, it improves the site’s trust and authenticity, serves as social proof , and may also increase engagement through people’s comments on other people’s reviews or your blog posts. Reviews provide important, authentic feedback that fosters customer loyalty and shopper trust. Prove your credibility.

UGC 52
article thumbnail

The Ultimate Guide to Building An Ambassador Marketing Program in 2021

Pixlee

Workout apparel brand HYLETE sponsors influencers with discounts and free products they can promote in their social media posts. User-generated content is a free and authentic way to promote your brand through the experiences your customers are already sharing about you. Your employees and customers can be your brand ambassadors too.

UGC 52
article thumbnail

The Ultimate Guide to Building An Ambassador Marketing Program in 2021

Pixlee

Workout apparel brand HYLETE sponsors influencers with discounts and free products they can promote in their social media posts. User-generated content is a free and authentic way to promote your brand through the experiences your customers are already sharing about you. Your employees and customers can be your brand ambassadors too.

UGC 52