Trending Articles

article thumbnail

5 Ways to Unlock the Power of AI in Social Media Marketing

The Social Media Hat

Practical ways, with tools and examples, to use AI in Social Media today. The post 5 Ways to Unlock the Power of AI in Social Media Marketing appeared first on The Social Media Hat.

article thumbnail

Instagram Chief Says Post Share Rates Are Now a Key Driver of Reach

Social Media Today

Prompting more shares is key to reaching a broader audience with your IG content.

Instagram 166
article thumbnail

How Will Generative AI in Search Change SEO?

Social Media Today

With generative AI summaries coming to Google Search, will people even need to click through to websites?

SEO 188
article thumbnail

[Research] Navigating the Storm: Small Businesses’ Struggle for Marketing Confidence in Turbulent Times

Convince & Convert

In a world where confidence in marketing strategies is scarce and economic uncertainties loom large, small businesses are on a quest for resilience, seeking to fortify their marketing efforts amidst the relentless pressures of running a business. The Current State of SMB Marketing , a new research study Ascend2 completed with Constant Contact , uncovered many insights into how SMBs think about marketing and where they need the most assistance.

article thumbnail

21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

article thumbnail

Avoid Complicated Meta Ads Strategies

Jon Loomer

Have you noticed this, too? The typical guru Meta ads strategy follows a similar playbook. It’s super complicated, requiring you to create lots of ad sets and ads, segment your targeting, duplicate this and that, turn this off and this on, and generally micromanage your ads. You understand why this is, right? Complicated Isn’t Better The assumption is that complicated is better and more sophisticated.

Strategy 132
article thumbnail

#679: Strategic Vulnerability: How I Share Online About My Life & Business

Amy Porterfield

Listen on… The motto that’s been encouraging me to be more authentic and vulnerable with my audience. Have you ever found yourself just about to make a post […] The post #679: Strategic Vulnerability: How I Share Online About My Life & Business appeared first on Amy Porterfield | Online Marketing Expert.

More Trending

article thumbnail

Revealed: What Gen Z Gamers Really Think About Gaming, Brands, and Bitcoin

Bill Hartzer

The ZBD Gen Z Gamer Study, released today, offers a captivating glimpse into the world of 18-25-year-olds and their relationship with gaming, brands, and Bitcoin. Conducted with over 2,000 Gen Z gamers in the US, this comprehensive survey unveils crucial insights for brands, advertisers, game developers, and publishers eager to tap into this dynamic demographic.

Brands 88
article thumbnail

What social media tasks to automate and what to personalize

Sprout Social

When you think of a social media manager’s job, you probably picture them planning and posting content all day. But there’s much more to the job description. That clever LinkedIn or eye-catching Instagram post? Social media managers brainstormed those ideas, wrote captions, designed visuals, researched hashtags and scheduled posts for the best engagement.

article thumbnail

Introduction to AI in Marketing

The Social Media Hat

Episode 1 of the AI in Marketing: Unpacked podcast, with Mike Allton The post Introduction to AI in Marketing appeared first on The Social Media Hat.

article thumbnail

5 signs your agency is targeting the wrong audiences

Audiense

Stop wasting time and money targeting the wrong audiences. Learn how to detect if your audience targeting is off, and how to fix it.

How To 94
article thumbnail

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

article thumbnail

How Will Generative AI in Search Change SEO?

Social Media Today

With generative AI summaries coming to Google Search, will people even need to click through to websites?

SEO 174
article thumbnail

What are the most impactful social media KPIs?

Oktopost

Marketing professionals are always deep in discussion about the most effective strategies, measurements, and tactics for success. Each campaign prompts important questions: Are we aiming to create demand, or is it about gathering leads? And specifically in social media marketing, the question has always been which measurement matters more, creating engagement with our audience or bringing new visitors to the company website?

article thumbnail

#680: Experiencing Content Creation Burnout? 5 Powerful Strategies I Swear By

Amy Porterfield

Listen on… Reclaiming your valuable time by efficiently and efficiently releasing high-quality content. If you’re just starting to build your online business, want to be the go-to expert […] The post #680: Experiencing Content Creation Burnout? 5 Powerful Strategies I Swear By appeared first on Amy Porterfield | Online Marketing Expert.

article thumbnail

Samsung’s “UnCrush” Video Newsjacking of Apple Fail

WebInKnow

Several hours ago, Samsung released a remarkable video response to the recent Apple CRUSH video. The text at the end “Creativity cannot be crushed” wonderfully trolls Apple. This is a great example of Newsjacking.

Apple 52
article thumbnail

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

article thumbnail

How To Create A Content Calendar For Your Business

Keyhole.co

Creating content can help your business generate more leads. Every published article, video, or podcast episode acts as a 24/7 salesperson that educates visitors about your brand, products, and services. You’ll also have to create pieces of content with different objectives. Some content attracts new visitors to your business, while other pieces of content focus on selling a product or a service.

Content 52
article thumbnail

New Ad Discounts from X Point to Ongoing Growth Challenges

Social Media Today

The platform formerly known as Twitter is seemingly still struggling to get its business back on track.

Discount 175
article thumbnail

Social Intent Data – The Secret Gem for Your Sales and Marketing Teams

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary In this episode, Joanna Braunold goes Behind the Post to share how social intent data helps both the sales and marketing departments at TytoCare achieve their goals. Tune in for a conversation about why sales and marketing teams need to be best friends, the structure in place to keep the teams on the same page at TytoCare, and how social media marketing brings the two department

Startup 62
article thumbnail

#681: Mastermind Recap: My Weekend With 6 Top Female Entrepreneurs

Amy Porterfield

Listen on… A behind the scenes look into a mastermind weekend with some of the most brilliant female entrepreneurs I know. I want you to imagine all of […] The post #681: Mastermind Recap: My Weekend With 6 Top Female Entrepreneurs appeared first on Amy Porterfield | Online Marketing Expert.

52
article thumbnail

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

article thumbnail

5 Ways I Use Habits to Stay Creative and Productive When Working From Home

ProBlogger

The post 5 Ways I Use Habits to Stay Creative and Productive When Working From Home appeared first on ProBlogger. Folks, you’ll know today’s guest contributor author Gretchen Rubin from her bestselling books on happiness, habits, and human nature, her inspiring talks, and her popular daily blog GretchenRubin.com. Gretchen also shares practical, manageable advice on her podcast Happier With Gretchen Rubin.

article thumbnail

How to Check If Your Samsung Phone Is Original or Fake

Tweaklibrary

In today’s world, where counterfeit or fake products are becoming increasingly prevalent, it’s essential to know if the Samsung phone you’ve purchased is genuine or not. Falling victim to a fake Samsung device can not only result in financial loss but also compromise your personal data and security. To ensure you’re getting the real deal, it’s crucial to learn how to check if your Samsung phone is original.

article thumbnail

ChatGPT Gets Advanced Data Analysis Capacity

Social Media Today

The latest ChatGPT updates could be very handy for social media managers.

Analysis 187
article thumbnail

LinkedIn carousel posts and ads: A complete guide

Sprout Social

LinkedIn carousels are a clever marketing solution to keep users engaged with posts. However, since LinkedIn’s decision to sunset organic carousel posts, is there still a way to use carousels in your LinkedIn marketing strategy ? The answer is yes, thanks to LinkedIn carousel ads. We’ll uncover what carousel posts (ads) are, how to use them and the benefits of using these ads in your broader marketing strategy.

article thumbnail

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

article thumbnail

Reddit Establishes New Partnership With OpenAI

Social Media Today

Reddit's signed another data sharing deal, which is fast becoming a valuable income stream for the company.

Reddit 158
article thumbnail

Twitter Is Gone, With x.com Now the Primary Domain for the App

Social Media Today

X has made the URL switch, meaning that Twitter is now gone.

Twitter 166
article thumbnail

Reddit Establishes New Partnership with OpenAI

Social Media Today

Reddit's signed another data sharing deal, which is fast becoming a valuable income stream for the company.

Reddit 155
article thumbnail

Snapchat Shares Notes on How to Improve Ad Campaign Performance

Social Media Today

Snapchat’s “Three E’s” approach aims to ensure marketers are focused on the right elements.

Campaign 155
article thumbnail

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

article thumbnail

TikTok Launches ‘Fan Spotlight’ to Boost Music Promotions in the App

Social Media Today

No doubt TikTok’s breathing a sigh of relief that it was able to establish a new copyright deal with UMG just in time for Billie Eilish’s latest album release. Because evidently, it’s keen to use Eilish’s popularity, specifically, to spark more engagement in the app.

article thumbnail

ChatGPT Gets Advanced Data Analysis Capacity

Social Media Today

The latest ChatGPT updates could be very handy for social media managers.

Analysis 169
article thumbnail

Meta Joins AI Safety Collective to Ensure Responsible Development

Social Media Today

The group will look to establish key best practices and guidelines to ensure safer AI development.

article thumbnail

Instagram Chief Says Post Share Rates Are Now a Key Driver of Reach

Social Media Today

Prompting more shares is key to reaching a broader audience with your IG content.

Instagram 136
article thumbnail

Snap Outlines Drug Enforcement Measures for Fentanyl Awareness Day

Social Media Today

Snapchat says that its implemented a range of initiatives to combat drug related activity in the app.