Mindjumpers
MARCH 22, 2012
Therefore, Google has recently released a new set of Social Reports within Google Analytics. The new Social Reports will be available from a new “social” tab, when you log in to Google Analytics. Make better, more efficient data-driven decisions in your social media marketing program.
Mindjumpers
SEPTEMBER 12, 2012
A few days ago, the content production platform Skyword released a white paper on how to kick-start your content marketing. It includes a seven-step approach that can be used by any organization to develop or re-energize a successful content marketing strategy and program. The seven-step approach to delivering success.
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Mindjumpers
APRIL 11, 2012
Tweet Recently, Awareness released a new white paper on social analytics and suggestions on how marketers process and assimilate seemingly endless social data. The white paper throws some light on the following: How to define social analytics as a discipline. Social Analytics for Marketing and Sales Effectiveness Framework.
Mindjumpers
APRIL 20, 2012
Tweet A couple of days ago, I gave a guest lecture at the Danish IT-University on the subject of Social Media Analytics. Social Media Analytics has an increasing audience with a lot of people discussing the subject around the world. Slide 10: Discussing the buzz words on the way to defining Social Analytics.
Mindjumpers
JANUARY 26, 2011
Tweet Harvard Business Review Analytics Services has released a study on the impact of social media. Less than one-quarter (23%) are using social media analytic tools. • A fraction (7%) of participating companies are able to integrate social media into their marketing activities. . Social Media Marketing Goals & Tools.
Mindjumpers
NOVEMBER 5, 2012
‘Likehunting’ is now a common derogatory term within the sphere of social media marketing. As Riley Gibson, co-founder CEO of Napkin Labs says, “these numbers show that brand marketers need to focus less on the volume of fans and more on engaging the fans that they have.”. What is quality content? Collaborate and co-create.
Mindjumpers
MAY 13, 2011
The data also includes ad’s reach in the target market and its frequency. Click on Reports ? I feel, Facebook has been providing creative and analytical ways for marketers thereby developing itself as a better advertising platform with every step. Make the best of it: The new feature is called ‘connections’.
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