What’s the Best Social Media Monitoring Tool? It Depends
OCTOBER 13, 2010
Results can be exported to Excel for further sorting and analysis. I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Nielsen BuzzMetrics. Nielsen’s monitoring covers more than 100 million blogs, social networking sites, discussion boards and other sites where consumers can post content. No more. Alterian SM2 Freemium. Social Mention.
55 (of the) Best Social Media Tips, Tactics and Tools of 2010
FEBRUARY 7, 2011
Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy. If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. Adoption soared.
5 Reasons Social Media Measurement is Making You Lie to Yourself
Convince & Convert
AUGUST 7, 2011
Nice analysis on it from Ian Lurie over at Conversation Marketing ). Everyone knows that data from Nielsen, Compete, Quantcast, Alexa and their ilk is only semi-accurate unless the site chooses to report actual numbers, so we’ve mostly accepted the fact that website traffic is a dull topic not worth our curiosity or bile. 2. Not really. they are of course correct. Wrong.
Tweet late, email early, and don’t forget about Saturday: Using data to develop a social media strategy » Nieman Journalism Lab
MARCH 30, 2011
Zarrella’s analysis found. Comment activity also jumps dramatically: Users have more time and attention to devote to content on the weekend, even if the content isn’t fresh, and fewer distractions compete for attention. Lee, Jakob Nielsen, and more. That’s according to Dan Zarrella , a social media researcher (with 33,000 followers himself ). and on Saturdays.
Online Content Curation: The Key To Building Visibility, Authority And Value
SEPTEMBER 24, 2010
This content flows through an ever increasing variety of online communications channels, and leads to two key problems: Smaller firms struggle to compete against big companies, who can afford to produce lots of content. million unique visitors per Nielsen NetRatings. According to the same Nielsen NetRatings above, The Drudge Report had a readership of 3.5 Curated in real-time.
PERSONAL KNOWLEDGE MANAGEMENT
Buzz Marketing for Technology
JUNE 27, 2008
Analyzing Information. The analysis of information is fundamental to the process of converting information into knowledge (Avery, et.al, 2001). Analysis builds on the organization of information, but goes beyond it in its emphasis on the importance of frameworks, models, and theories grounded in the standards of public communities. Nielsen, Jakob. (2000). Dynamics of Competence Based Competition. PERSONAL KNOWLEDGE MANAGEMENT: EDUCATIONAL FRAMEWORK FOR GLOBAL BUSINESS. Paul A. Dorsey. Tabor School of Business. Millikin University. ABSTRACT. Jensen?s