| | Analysis + Compete + Nielsen | 14 articles |
| Page 1 of 1 | Previous | Next | WEBBIQUITY SMM OCTOBER 13, 2010 What’s the Best Social Media Monitoring Tool? It Depends Results can be exported to Excel for further sorting and analysis. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Nielsen BuzzMetrics. Nielsen’s monitoring covers more than 100 million blogs, social networking sites, discussion boards and other sites where consumers can post content. Forrester Research has named Nielsen a leader in brand monitoring solutions, saying “the vendor has the strongest strategic vision and currently competes at a scale unmatched by any other competitor.. | WEBBIQUITY SMM FEBRUARY 7, 2011 55 (of the) Best Social Media Tips, Tactics and Tools of 2010 Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy. If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. Adoption soared. | | | | | | | CONVINCE & CONVERT AUGUST 7, 2011 5 Reasons Social Media Measurement is Making You Lie to Yourself Nice analysis on it from Ian Lurie over at Conversation Marketing ). Everyone knows that data from Nielsen, Compete, Quantcast, Alexa and their ilk is only semi-accurate unless the site chooses to report actual numbers, so we’ve mostly accepted the fact that website traffic is a dull topic not worth our curiosity or bile. Not really. see five. they are of course correct. | MOBILEGROOVE DECEMBER 9, 2010 Personalization Across Mobile, TV & Internet; Why Recommendations Must Be Social Nielsen Three Screen Report – a regular analysis from Nielsen’s Cross-Platform Audience Measurement initiative to analyze consumer behavior – reveals a steady climb in the number of Americans that use the Internet (in many cases accessing the Web on their smartphones) and their TV simultaneously. Center stage. Comcast, one of the leading cable providers in the U.S., | WWW.NIEMANLAB.ORG MARCH 30, 2011 Tweet late, email early, and don’t forget about Saturday: Using data to develop a social media strategy » Nieman Journalism Lab Zarrella’s analysis found. Comment activity also jumps dramatically: Users have more time and attention to devote to content on the weekend, even if the content isn’t fresh, and fewer distractions compete for attention. Lee, Jakob Nielsen, and more. That’s according to Dan Zarrella , a social media researcher (with 33,000 followers himself ). is 4 p.m., | BUZZ MARKETING FOR TECHNOLOGY JUNE 27, 2008 PERSONAL KNOWLEDGE MANAGEMENT Analyzing Information. The analysis of information is fundamental to the process of converting information into knowledge (Avery, et.al, 2001). Analysis builds on the organization of information, but goes beyond it in its emphasis on the importance of frameworks, models, and theories grounded in the standards of public communities. Nielsen, Jakob. (2000). Dynamics of Competence Based Competition. PERSONAL KNOWLEDGE MANAGEMENT: EDUCATIONAL FRAMEWORK FOR GLOBAL BUSINESS. Paul A. Dorsey. Tabor School of Business. Millikin University. ABSTRACT. Jensen?s | | | | | | | | | -
WWW.MASTERNEWMEDIA.ORG | FRIDAY, SEPTEMBER 24, 2010 Real-Time News Curation - The Complete Guide Part 2: Aggregation Is Not Curation And it was this very technical innovation, the democratization of most web content into a standardized format that anyone could subscribe and work from (RSS), that made me realize how big an opportunity there was for those with sufficient expertise, passion, analysis and research skills to become unique aggregators and intelligent news curators on specific topics of the best content available out there. No matter of how good your filters are, my experience has taught me that you can make a great selection only if you put a competent, skilled " curator " at it. Guess what? MORE >> -
VIPER CHILL | WEDNESDAY, APRIL 25, 2012 The Future of Blogging: I Had to Tell You This prediction about the future of blogging; a platform actively used by over 181 million people ( Nielsen data for October 2011). think it’s a shame that an industry which affects so many people gets so little self- analysis and even fewer people trying to uncover where it’s heading. There are three reasons why this analysis includes so much information. The only way people can compete is to be cheaper (create more viral content each day) or different (no ads, faster site, cooler brand, etc). This is an important blog post, because it makes a prediction. MORE >> -
STEVE RUBEL | SATURDAY, AUGUST 7, 2010 The Age of the Stream - The Steve Rubel Stream Two, your analysis under-emphasizes the power of narrative and storytelling in helping people make sense of the world. Nielsen study indicates that in many homes, three or more media "venues" are on at the same time, competing for eyeballs and ears. The Steve Rubel Stream Edit Delete Autopost 7 Aug 2009 The Age of the Stream Photo credit: Stream by aspheric.lens The following is also my column in next week's Adage. Media consumption is changing. You don't need me to tell you that. " What's the stream? Streams are everywhere. Yes, the Net ate my books. MORE >> -
WEB METRICS GURU | THURSDAY, JUNE 3, 2010 Some thoughts about Turning conversations into insights: A comparison of Social Media Monitoring Tools by FreshNetworks Comparing Social Media Monitoring Platforms on Sentiment Analysis about Social Media Week NYC 10 – Came up with proposed solutions to the Sentiment Analysis dilemma. What the study says about Sentiment Analysis I largely agree with: We suspect the main reason people have latched onto sentiment is because it gives the impression that the plethora of web conversations can be summarised in a single number. Hi Marshall, The dictionary in SM2 is fully customizable so you can make the sentiment analysis as accurate as you’d like. The problem with automated sentiment. MORE >> -
WWW.THEAWL.COM | THURSDAY, SEPTEMBER 30, 2010 The Rise of Reddit: 4chan and Digg Get the Credit While Reddit Booms In July, they asked why web analytics sites like Quantcast, Alexa, Compete and Nielsen all underreport Reddit's traffic (probably causing the media's low estimates). Analysis complete. Login Contact About 74° A Summary of Our Gay Teen Bodycount "If You Only Have One Week in L.A." Blogs work in a very obvious way: they're like magazines or newspapers, but light. Information spreads from blog to blog up and down the food chain, but it's pretty traceable. But forums can be inscrutable to outsiders. And I say plenty of them aren't. MORE >> -
- Online Content Curation: The Key To Building Visibility, Authority And Value WWW.MASTERNEWMEDIA.ORG | FRIDAY, SEPTEMBER 24, 2010
- Personalization Across Mobile, TV & Internet; Why Recommendations Must Be Social MOBILEGROOVE | THURSDAY, DECEMBER 9, 2010
- PODCAST: App Store Marketing Basics; What Options Do Developers & Operators Really Have? MOBILEGROOVE | MONDAY, APRIL 26, 2010
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