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Instagram Looks More Like Snapchat and Facebook’s New Video Metrics | Social You Should Know

Ignite Social Media

If you have been keeping tabs on what features Instagram is rolling out to compete directly with Snapchat, you can add the latest direct messaging feature updates to the list. For more context with analysis, they are incorporating comparisons between current video metrics and historical benchmarks. These metrics matter to advertisers.

Metrics 84
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Results can be exported to Excel for further sorting and analysis. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Nielsen BuzzMetrics. The only caveat is that this may whet your appetite for the full version (see below). Share this on Technorati. Tweet This!

SM2 201
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5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

Nice analysis on it from Ian Lurie over at Conversation Marketing ). Everyone knows that data from Nielsen, Compete, Quantcast, Alexa and their ilk is only semi-accurate unless the site chooses to report actual numbers, so we’ve mostly accepted the fact that website traffic is a dull topic not worth our curiosity or bile.

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PERSONAL KNOWLEDGE MANAGEMENT

Buzz Marketing for Technology

Analyzing Information. The analysis of information is fundamental to the process of converting information into knowledge (Avery, et.al, 2001). Analysis builds on the organization of information, but goes beyond it in its emphasis on the importance of frameworks, models, and theories grounded in the standards of public communities.

Skills 100
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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity SMM

Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy. She shows how to identify and emulate organizations that are “truly social.&#. .&#

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The Future of Blogging: I Had to Tell You This

Viper Chill

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). I think it’s a shame that an industry which affects so many people gets so little self-analysis and even fewer people trying to uncover where it’s heading. As mentioned, this is a long article.

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