Buzz Marketing for Technology

JUNE 27, 2008

According to Nature in ‘ Six degrees of messaging ,’ computer scientists at Microsoft Research Redmond lab have logged a full month of instant messengers using — logically — Microsoft Messenger. This study has been led at Microsoft Research Redmond lab by Eric Horvitz and Jure Leskovec, who was an intern at the time.

Instant Messaging 130

Instant Messaging Trends Microsoft Wireless 130

Adam Sherk

JANUARY 28, 2010

Again, some back-of-the-envelope math suggests they won’t.&# - Erik Sass , News Analysis: Even Apple Can’t Save Newspapers “Editors have been telling us for years that people won’t read long stories online. Yet they will read 1,000-page novels on their Kindles. What Horrible Things Did Time Magazine Do in 1964?

iPad 129

iPad Apple News iPhone 129

Adam Sherk

AUGUST 4, 2010

Here is the reported data on 30 media profiles, ranked by number of followers (as of today): Profile Followers Following Diggs by Publisher Comments by Publisher 1 The New York Times 10,225 4 65 1 2 The Wall Street Journal 9,546 15 281 1 3 BBC News 9,222 0 5,423 0 4 Time 7,842 964 6,289 29 5 Telegraph.co.uk

Digg 134

Digg Sites News Activities 134

Waxing UnLyrical

NOVEMBER 18, 2010

November 18th, 2010 Tweet Guest post by Seth Duncan As a researcher in the PR industry, I couldn’t be more excited about some of the advances I’ve seen around automation in media measurement over the past several years. votes, comments, inbound links) and web analytics data (e.g. website visitors and sales leads) 3.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Koka Sexton

JUNE 10, 2009

Paragon Software Group has been providing cost effective solutions for hard drive management, storage management and data protection since its inception. The great part about the company is the technologies are very similar to the company I previously worked for. something everyone young and old should be a part of and as often as possible.

Software 40

Software Foursquare WordPress CoTweet 40

Koka Sexton

JUNE 10, 2009

Paragon Software Group has been providing cost effective solutions for hard drive management, storage management and data protection since its inception. The great part about the company is the technologies are very similar to the company I previously worked for. something everyone young and old should be a part of and as often as possible.

Software 40

Software Foursquare WordPress CoTweet 40

Adam Sherk

MAY 17, 2010

Only the news organizations themselves can fully answer that question; their own analytics data combined with internal estimates of the value of fans and various actions will paint the clearest picture. I had previously pointed out the high level of engagement that Fox News gets on its Facebook page ; this data supports that further.

Sites 167

Sites News CPM Facebook 167

Social Media Strategery

FEBRUARY 15, 2009

You do not work in a place that just can’t just use social media because your data is too sensitive. Just to derive political programs and agendas from mainstream analysis via social media leads to pure populism with all it’s dangers. The risks of social media are greatly outweighed by the risks of NOT doing social media.

Gov 2.0 134

Gov 2.0 Social Media Web 2.0 Policies 134

Adam Sherk

JUNE 29, 2010

I hadn’t come across any anti-buzzword content lately so I thought I’d do my own research. Thanks for the mention and for adding to the research in this important subject. I’ll read a blog by someone with so valid commentary and check the product data sheet if I want to know something about the product.

Press Release 279

Press Release Marketing Class List 279

Viper Chill

MARCH 4, 2010

Taking Part in Link Exchanges – If you want to add sites to your blogroll or resources page then add them, but don’t just do it because people are linking to you. Reply Flippa says: February 24, 2010 at 3:00 am Great info Glen and an interesting way to use Flippa for backlink research. So this is a wonderful refresher list.

Google 87

Google How To SEO Sites 87