Webbiquity SMM

MARCH 30, 2012

Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are stepping back and retooling their social media strategies. Facebook / LinkedIn / Google Plus metrics (i.e.

Vocus 184

Vocus Alltop Message Boards Klout 184

Writtent Blog

MARCH 7, 2014

Yes, this is a great start, but what many of us forget is actually marketing the content we’ve written. Do you also forget “marketing” in your content marketing strategy? The steps below briefly outline what should be on your content marketing “ta-da” list. Full list: [link].

Syndication 95

Syndication Content Marketing Alltop 95

Webbiquity SMM

OCTOBER 18, 2010

Meaningful Metrics for B2B Blogging by Proteus B2B Marketing. Pete Hollier lists the top ten blog directories for listings that will generate both direct traffic and valuable backlinks. Annabel Candy details eight traits to cultivate for blogging success, such as being concise, focused and persistent. It was riveting.

Alltop 148

Alltop Tips Hubspot Directory 148

Webbiquity SMM

SEPTEMBER 1, 2010

by MediaPost Marketing Daily Commentary. Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies. Among the tools noted are Omniture (web and social media analytics), Eloqua (marketing automation / demand generation software) and Twitalyzer (Twitter-specific measurement).

Press Release 200

Press Release Tips HootSuite Alltop 200

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? A handy way to supplement your email contact list with information about those prospects from the most popular social networks. Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. Social Media Monitoring Tools.

Tools 206

Tools Social Media Lithium Sysomos 206

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. Take your email lists, and use Flowtown to determine who within your customer base has a Facebook account.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

SEPTEMBER 21, 2010

Objective Marketer This power-user Twitter app is the preferred vehicle for Guy Kawasaki. I use Objective Marketer for all of my in-advance Tweets, and when I want to engage in some headline and/or time of day testing. Disclosure: Objective Marketer gave me a free account) Note: There are thousands of Twitter apps (literally).

Social Media 167

Social Media Strategy Consultant Tweetdeck 167