article thumbnail

Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Content Aggregators are Killing Content Creators Content Aggregators are Killing Content Creators by Tamar Weinberg on September 23, 2009 Share This is a guest post from Josh Schnell, founder of Macgasm.net and web developer.

article thumbnail

Brand experience: Why it matters and how to build one that works

Sprout Social

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 111
article thumbnail

How To Harness The Power Of Twitter Hashtag Analysis

Keyhole.co

However, this analytical approach is not merely about data aggregation. 8 Ways to leverage Twitter hashtag analytics With thousands of brands competing in your niche, it’s difficult to stand out on Twitter. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard.

Hashtag 52
article thumbnail

Romi Mahajan leaves Microsoft to Join Metavana as CMO

Buzz Marketing for Technology

A: After an aggregate of 9 years at Microsoft, being the CMO of a $100M dollar digital agency, and a writer, I wanted to get back to my roots in terms of “building” something that had huge customer promise and could make a dent in reality as we know it. So, yes, we’ll compete and customers will decide who is best!

Microsoft 235
article thumbnail

How to analyze customer reviews for brand insights

Sprout Social

Price may be an important factor but product quality, after-sales service and how competing brands compare, are important too. Competitor analysis tools , like Sprout, aggregate this data into ready-to-use reports for fast insights into your industry position. Profiles tab: View metrics at the individual profile level.

Review 126
article thumbnail

12 of the best competitive intelligence tools for marketers

Sprout Social

Respond quickly to new threats What if your competitor launches a new product that directly competes with your flagship offering? Understand customer sentiment Sentiment analysis —a core feature of competitive intelligence—gives you insight into how customers think and feel about certain brands and topics. And there’s more.

Tools 93
article thumbnail

How review management helps brands

Sprout Social

Fuels competitor analysis Review management platforms give you a unique view of customer sentiment on competitor products and services such as revealing common pain points. For example, if multiple reviews for a competing product mention poor customer service, emphasize exceptional support to gain an edge.

Review 82