How Appleās iOS 14 Update Will Impact Facebook Advertising
Ignite Social Media
JANUARY 21, 2021
In the middle of 2020, Facebook began to raise the alarm on iOS updates and its impact on Facebook advertising. With the current set up there is no limit to what the Facebook pixel can track after a user clicks on an ad. Additionally, aggregated data will not include the ability to breakdown data by demographic.
Let's personalize your content