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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Not so fast… Organic Content Is The Gift That Keeps On Giving In modern digital campaigns, the best way to get that traffic is with a high-ranking position in search engines result pages (SERPs). That’s amazing, and every marketer should be working to not only get their content listed, but ranked well in the SERPs.

SEO 239
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The Top 10 Marketing Attribution Software Solutions

Oktopost

These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. In fact, this model is on its way out from the digital attribution landscape largely because it reduces marketing content to direct and aggressive pitches that no longer work as well.

Software 101
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Search Engine Marketing Job Opening

Bill Hartzer

Gain the best possible visibility for videos distributed in our network using your organic and paid search skills. 2-5 years in organic search in-the-trenches experience: o Site web development best practices and information architecture as they relate to SEO. o Thorough keyword research / selection. o On-page optimization.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. and 23% share content on SlideShare. 12 WPO, Inbound and Content Marketing Stats. Earnest Agency ).

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Share of voice: Measuring it for social media, PPC, SEO and PR

Sprout Social

Social media analytics tools simplify this process by identifying all your brand or product mentions across platforms. Google AdWords lets you calculate this as Impression Share and takes into consideration your campaign and keyword settings to determine this “potential” visibility. Create share-worthy social content.

SEO 144
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The 12 Best Competitive Intelligence and Benchmarking Tools

Webbiquity SMM

There are a wide range of monitoring, listening, and analytics tools available to answer the first type of question. A very good spying tool where you can see your competitors website analytics.” Also useful for content curation, content planning, social media monitoring, and infuencer outreach. 3) BuzzSumo.

Tools 100
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10 PPC Blogs Every Marketer Should Read

Convince & Convert

Most Shared Article in 2015: 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved (854 Shares). WordStream publishes a range of content related to content marketing, mobile advertising, sales, and affiliate marketing. This blog is one of the best places to read thought leadership around search marketing.

Adwords 60