Idaconcpts

FEBRUARY 5, 2011

The answer lies within a smart investment in social media advertising. There are lots of ways to advertise on social media sites, but we are just going to cover 3 of the most popular: Facebook, Linkedin, and Twitter. An important advantage of Facebook Ads over other social media advertising options is its user-friendly manager tool.

Advertising 155

Advertising Social Media LinkedIn How To 155

Idaconcpts

NOVEMBER 4, 2012

YouTube is a site that lets anyone upload videos and sometimes these get thousands of views. Even better is putting your link in the app itself in the place of regular advertising, which will mean that you can encourage some real traffic to flow there, especially if it pops up while they’re using the app.

Forums 142

Forums Reputation Loyalty Social Networking 142

Idaconcpts

JANUARY 14, 2013

Amazingly enough, Google’s YouTube product has more than 161 million views per month. If you can’t do the math that means, if you’re not already using video (at the very least YouTube) you need to get in gear immediately. The more Google grows in strength, the larger their monopoly on paid advertisements. Expect even more video.

SEO 140

SEO Adwords Smart Phone Mobile 140

Idaconcpts

AUGUST 25, 2011

The more their advertisers see results with ads that are specific for each user, the more money Google can make through selling those ads. Google looks at the content of your emails, the Youtube videos you watch, what websites you visit, the IP addresses of these websites and more all to find out what ads they should show you.

Google 130

Google Engineering Privacy Reputation 130

Idaconcpts

MARCH 29, 2011

While these are a totally different beast than going the advertising campaign way, there’s still something to be said for having an extremely functional and user friendly site for brand recognition. Tools in Action. First, let’s see how effective a good widget or app can be.

Sites 139

Sites Widget Tools Adsense 139

Idaconcpts

APRIL 22, 2011

Just like Facebook, Renren relies on advertising and online gaming (about 46% of Renren’s 2010 total revenue) for revenue. Back in December 2010, shares of Dangdang (DANG) and Youku (YOKU) — China’s Amazon and YouTube respectively — soared after making their U.S. Xiaonei became Renren in August 2009.

Data 135

Data List Facebook Web 2.0 135

Idaconcpts

JUNE 4, 2014

Instead you should be sending people to a social media profile or a YouTube channel. Angie’s List recently came under fire from Consumer Reports for skewing their results for advertisers. That feels spammy in today’s world. Local Marketing. Local marketing used to be synonymous with “offline” marketing (which you should be doing too).

Marketing 151

Marketing Case Study Smart Phone SMS 151