Sprout Social

AUGUST 22, 2022

The answer is probably “YouTube.” And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses.

YouTube 72

YouTube Features Engagement Hashtag 72

Webbiquity SMM

APRIL 4, 2023

Learning : YouTube (used by 66% of adults according to a study we fielded in February 2023), Reddit (used by 11%), and LinkedIn (used by 14%) are primarily associated with finding information. Advertising that doesn’t “fit” the job of the platform can be similarly be off-putting or risk being ignored.

Social Media 220

Social Media Reddit LinkedIn Research 220

Convince & Convert

MARCH 5, 2024

Blame Amazon, Tinder swiping, influencer culture or the infiltration of advertising into every corner of our lives, but the reality is that consumers are never NOT in the market to upgrade. Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior.

Reddit 143

Reddit Research Loyalty Survey 143

The Realtime Report

NOVEMBER 1, 2023

With the explosive growth of platforms like Twitch, TikTok, and YouTube, and partnership contracts reaching the $100 million dollar mark for top creators , it’s hard to argue that our pension for this kind of content will slow. Take Youtube for example.

Proposal 170

Proposal Metrics YouTube Advertising 170

Sherrilynne Starkie

DECEMBER 20, 2020

YouTube is used by 64 per cent of Canadians and two-thirds of those use it daily. When people see the term Paid Media they often think ‘advertising means huge budgets’ This is not necessarily true thanks to pay per click models which put advertising within reach for most organizations. How Canadians use Social Media.

Marketing 367

Marketing Syndication Adwords News 367

Jon Loomer

APRIL 27, 2017

In particular, I struggle with launching a product for my entrepreneur community because it’s brand new for me. Well, I finally launched a product for my entrepreneur community early this morning. This was a big pivot for me, after focusing exclusively on Facebook advertising for the past several years. The Starting Line.

Communities 135

Communities Price Groups Groups 135

Keyhole.co

MARCH 4, 2024

Analysis of Netflix’s social media accounts One of the things that set Netflix apart on social media is their ability to engage with their audience and create a sense of community. million YouTube: 25.4 Netflix on YouTube From September to December 2022, Netflix posted 294 videos on YouTube. million Reddit: 152.5k

Analysis 98

Analysis Social Media Strategy Meme 98

Buffer Social

JANUARY 22, 2024

The era of authenticity and personalization The demand for authenticity and personalized connections reshapes content creation, focusing on genuine interactions and niche communities.   There's a growing preference for smaller, specialized, trusted groups in community building.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Webbiquity SMM

JUNE 21, 2022

For example, a customer might: Discover a product while browsing videos on YouTube. Become a Brand Influencer on TikTok, Instagram, or YouTube. Brands can use platforms like TikTok , YouTube, and Instagram to become influencers by promoting their brand story in images, text, video posts, and even live streams.

Influencer 288

Influencer Brands Policies Privacy 288

Webbiquity SMM

SEPTEMBER 28, 2021

The Pinterest community guidelines claim: “Pinterest isn’t a place for antagonistic, explicit, false or misleading, harmful, hateful, or violent content or behavior. YouTube Rules. YouTube has a lot of community guidelines. Did you know the minimum age for a person to use YouTube is 13? Fake or impostor profiles.

Social Networking 265

Social Networking Guidelines How To Policies 265

Pixlee

APRIL 25, 2019

Coachella (and other music festivals) might be a microcosm of the community-driven economy – but some brands are missing the bigger picture. Coachella 2019 was the first to have both weeks streamed live on YouTube in their entirety. When FOMO Died. What does this mean? In-person experiences are translatable to valuable online events.

Communities 75

Communities Geotagging Brands UGC 75

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Brands working with UK influencers are required to follow Advertising Standards Authority (ASA) Guidelines. The TLDR version?

Fashion 96

Fashion Influencer Ensembli Instagram 96

Sherrilynne Starkie

FEBRUARY 14, 2019

Top five social media news stories for marcoms professionals this week feature new innovations for businesses from Facebook, LinkedIn Live video and new features from YouTube and Whats App. The feature allows advertisers to target ads to U.S. A really useful insight to add will even more power to Facebook advertising. –

Facebook 150

Facebook YouTube iPhone LinkedIn 150

Buffer Social

OCTOBER 23, 2023

Threads Facebook Post Display & Branded Content Tags Threads is integrating with Facebook by displaying posts and testing branded content tags, expanding its reach and advertising potential. Scheduled Chats for Communities A new feature under testing allows scheduling chat events in communities, fostering organized interactions.

News 71

News Social Media Airlines Collaboration 71

Later

APRIL 1, 2020

Ready to create a YouTube channel that brings your community together, drives engagement, and supports your business goals? With the right strategy, YouTube can be a powerful tool to help you connect with your audience and build brand loyalty. . Why Create a YouTube Channel for Your Business? Take GoPro for example.

YouTube 62

YouTube How To Video SEO 62

Buzz Marketing for Technology

JULY 2, 2008

Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! YouTube Handbook. Community Guidelines. Advertising. YouTube On Your Site. © 2008 YouTube, LLC. Site: Home.

OpenSocial 276

OpenSocial YouTube LinkedIn MySpace 276

Sherrilynne Starkie

DECEMBER 20, 2020

YouTube is used by 64 per cent of Canadians and two-thirds of those use it daily. When people see the term Paid Media they often think ‘advertising means huge budgets’ This is not necessarily true. A balanced communications strategy is going to maximize the return on investment. How Canadians use Social Media.

Marketing 195

Marketing Syndication Adwords News 195

SocialFish

FEBRUARY 17, 2011

This post is the first in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. First, I’ll say that I am involved in 3 major communities. #1

Communities 174

Communities Lurker Forums Collaboration 174

Buzz Marketing for Technology

JUNE 27, 2008

Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Im trying to post this video on my blog, but it looks like YouTube doesnt support TypePad yet, so Im just going to have to link to it. Loved the myface metaphor, driving home your themes of human community. Sign in to YouTube now!

YouTube 277

YouTube Pluck Handbook Training 277

Devumi

AUGUST 5, 2014

In part one of our “Improve YouTube Adsense revenue” series, we looked at the videos you’re producing and the ads themselves. Here in part two of our efforts to help you improve the YouTube Adsense revenue that you’re getting, we’ll looks at your YouTube channel, and what sort of marketing you can do off YouTube to drive traffic.

Adsense 84

Adsense YouTube Marketing Video 84

Devumi

SEPTEMBER 17, 2014

You have a YouTube Channel and you want to get more YouTube subscribers – let’s skip the lengthy intro and get to those five tips that will help you get more YouTube subscribers quickly! Five tips to get more YouTube subscribers. YouTube annotations are the little pop up messages that appear during a YouTube video.

YouTube 84

YouTube Tips Widget Wikimedia 84

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. Amerifirst has done away with advertising and relies entirely on inbound marketing.

Advertising 130

Advertising Marketing How To Education 130

Small Business Mavericks

MARCH 19, 2011

» Get Your Own YouTube Channel YouTube presents one of the greatest marketing tools to hit the Internet in years. And what makes YouTube such a powerful marketing tool is that you can virtually have your own YouTube channel, sort of like your own TV channel – except, it’s free.

Small Business 150

Small Business YouTube Real Estate Case Study 150

Buzz Marketing for Technology

JULY 22, 2008

Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! Diigo ~ more than a research tool - a knowledge sharing community. YouTube Handbook. Community Guidelines. Advertising.

Social Bookmarking 279

Social Bookmarking YouTube Handbook Web 2.0 279

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs.

B2B 117

B2B Trends Social Media UGC 117

Likeable

AUGUST 9, 2021

The platform rolled out an updated tipping system called Stars and a new subscription program that lets viewers pay creators for exclusive content and other rewards—all seemingly in service of getting popular YouTube creators to consider Facebook as a home for their video content. . Community Accelerator Program. Black Creator Program.

Platform 113

Platform Tumblr Badge YouTube 113

Ignite Social Media

APRIL 9, 2020

” Then again, nearly 1/3 of respondents said it was okay for brands to advertise with no caveats. .” ” Then again, nearly 1/3 of respondents said it was okay for brands to advertise with no caveats. GlobalWebIndex also did research around advertising during COVID-19. Notice the word some.

Survey 200

Survey Social Media Groups Groups 200

Buffer Social

OCTOBER 2, 2023

Enhancements like in-stream Bookmark button and a 'Verified Only' reply option are in the pipeline Twitter/X previews new community features , including private communities, improved reporting, and spam controls to boost niche engagement. Audio and video calls are set to become a premium subscriber-only feature.

News 80

News Report Social Media Instagram 80

Keyhole.co

OCTOBER 16, 2023

YouTube: 4.08 Engaging with the audience Coca-Cola prioritizes two-way communication, actively responding to comments, messages, and feedback, fostering a sense of connection and authenticity. They have created a dynamic, inclusive online community beyond mere advertising. million Facebook: 108 million Twitter: 3.3

Strategy 69

Strategy Social Media Loyalty UGC 69

Ignite Social Media

AUGUST 30, 2022

Facebook, Instagram, and TikTok are the most popular social media platforms but don’t forget there are many others to choose from including Snapchat, Pinterest, LinkedIn, and YouTube. You can also tap into paid advertising on social networks to grow your online community, generate leads, and trigger sales.

Class 148

Class Social Media Strategy Marketing 148

agora pulse

DECEMBER 23, 2020

From Facebook and Instagram to TikTok and YouTube, this entry-level book has tips for succeeding on every major channel. The ideal primer for advertising novices, this book walks you through the complex world of Facebook Ads. As more brands adopt YouTube, it’s more important than ever to master this social channel.

Skills 195

Skills Social Media Marketing Influencer 195

Sprout Social

JANUARY 23, 2024

We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Auntie Anne’s: The crown pretzel of community engagement Auntie Anne’s , the beloved brand behind your favorite soft pretzels, is knotted up in the latest Taylor Swift conspiracy. The post quickly racked up 1.2

Report 110

Report Brands Library Sentiment 110

Ignite Social Media

JUNE 16, 2016

Father’s Day can be a tough one for community managers. The past 50 years of advertising have featured what can only be described as the “doofus” dad: a lazy, incompetent creature more comfortable with the power saw than he is with the baby stroller. Why It Works: Sometimes, the best content is that which comes from the community.

Communities 60

Communities Tips Content Authentication 60

Hootsuite

NOVEMBER 28, 2022

Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit is all about fostering community by encouraging users (a.k.a. Subreddits serve as mini-communities within the site — like Facebook Groups, but public — and foster user interaction around common interests. Advertising.

Reddit 100

Reddit Brands Meme Forums 100

Devumi

MARCH 27, 2015

It may not seem like it, but all YouTube marketing videos that see any sort of success share common traits. It’s about having a diverse collection of YouTube marketing videos in terms of: Having many videos which follow your overall theme, but which explore different ways to present that information. They don’t just happen.

YouTube 60

YouTube Video Marketing Insurance 60

Laurel Papworth

APRIL 8, 2010

You may not place a Fan Box widget in an advertisement. If you display advertising on your Page, Section 11 of this Statement also applies to you. I teach a hub and spoke approach to social media connectivity – create a hub that YOU control, use the Facebook/Twitters/Youtubes to distribute to spokes.

Communities 111

Communities Facebook Widget Web 2.0 111

Sprout Social

MAY 11, 2023

Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns. These features allow you to keep Twitter a safe place for your brand and community.

Reputation 130

Reputation Tools Brands How To 130