Adam Sherk

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Beyond Facebook Insights: Useful Facebook Analytics Tools

Adam Sherk

What are the best third-party tools for advanced Facebook analytics? With that in mind here are some Facebook analytics tools to experiment with: PageLever. PageLever may be the most frequently suggested third-party tool, having positioned itself as Facebook Insights on steroids. Clickable is a good solution for advertisers.

Analytics 253
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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

But it is a place to start, and when combined with other evaluation and monitoring tools like WebPagetest , Pingdom Tools and Rigor it can help you to develop a plan. Syndication is an important audience development and traffic driving tool for publishers. Panda and Other Algorithmic Changes.

SEO 100
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The Fastest and Slowest News Sites in 2012

Adam Sherk

It has been a couple years now since page speed has been an official Google ranking factor and one year since the launch of PageSpeed Online , the Web-based version of Google’s tool for analyzing site performance. So I thought I’d check in on the PageSpeed scores for a selection of major news sites. One-Year Gains and Losses.

Sites 187
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Why the News Business Isn't Profitable

Adam Sherk

But it’s those commercial queries that are so desirable to advertisers. Accordingly, AOL has (once again) become an important venue for advertisers while also reaping the benefits of strong search rankings — after all, people are searching for all that commercial content. When people search, they’re in between places on the web.

News 121
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How to Identify Your Own Top Trends of 2009

Adam Sherk

Related posts: My Top 10 Posts of 2009 on News Media, SEO and Social Media Free Tools for Monitoring Hot Search Trends 5 Ways to Deal with Seasonal Dips in Search Engine Traffic Top 10 Reasons The New York Times is Really Putting up a Paywall Google Social Search: Are You in Your Target Audiences’ Social Circles? Happy New Year.

Trends 167
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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

The question, then, is whether newspaper publishers will do any better at monetizing mobile advertising than they have online. On the iPhone, you can sell news apps through the App Store; you can upsell specific pieces of content to people within your apps; and you can sell advertising within those applications.

iPad 129
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Social Media Visitors More Loyal But Still a Very Small Percentage.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124