HOW TO: Guide to Performing Website Audits
Techipedia: Tamar Weinberg
DECEMBER 13, 2011
You can build all the links you want, but if your website isn’t optimized, Googlebot won’t be able to crawl the site properly. Canonicalization and URL Structure. Rather than wasting your time rehashing this topic, I have written a handy guide that explains URL structure best practices in full. Scary, isn’t it?
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