Adam Sherk

article thumbnail

How to Identify Your Own Top Trends of 2009

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk How to Identify Your Own Top Trends by Adam Sherk on December 22, 2009 Yesterday Facebook shared its Top Status Trends of 2009 , providing insight into what terms most commonly occurred in users’ status updates. were most (and least) popular? Happy New Year.

Trends 167
article thumbnail

8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. A key point of emphasis is that the first two items are reflective of a growing trend away from the website as we know it. App Indexing for both Google and Apple is another growing trend.

SEO 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why the News Business Isn't Profitable

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. But it’s those commercial queries that are so desirable to advertisers.

News 121
article thumbnail

Social Media Visitors More Loyal But Still a Very Small Percentage.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124
article thumbnail

8 Social Media Questions Publishers Should Be Asking Themselves

Adam Sherk

This might relate to the packaging or even selection of content and it can tie into advertising sales and conversion rate optimization too. The rise of content marketing is driven largely by the fact that non-content businesses know that they need content to succeed in search and social.

article thumbnail

10 Quotes on the Apple iPad and the Business of News

Adam Sherk

The question, then, is whether newspaper publishers will do any better at monetizing mobile advertising than they have online. On the iPhone, you can sell news apps through the App Store; you can upsell specific pieces of content to people within your apps; and you can sell advertising within those applications.

iPad 129
article thumbnail

Top 10 Reasons The New York Times is Really Putting up a Paywall

Adam Sherk

Newspapers and magazines survive through advertising and newspaper sales. The advertising has gone elsewhere and they want to charge for News? Ask an optician and he will tell you why. I worked for more than 20 years in the UK textile industry and saw that industry move elsewhere. It happens.