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Does your brand take bloggers seriously?

Sherrilynne Starkie

Technorati is not the voice of blogging authority that it once was, but each year the advertising network publishes a report that is required reading for internet marketers. This disconnect is a result of a lack of uniform metrics used to measure the success of influencer marketing campaigns.

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How To Optimize Your Facebook Ads Like A Pro

The Realtime Report

Facebook’s advertising network allows you to reach millions of potential customers very easily. The ad network is designed to be user friendly, allowing those with even no experience in using paid ads to reach the right type of audience. How To Optimize Your Facebook Ads Like A Pro. Fine Tune Your Ads.

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10 Marketing & Promotion Tips to Help You Get More Traffic

Josh S Peters

Open a PPC Campaign . Get started by visiting the Google Adwords homepage and signing up to the world’s largest PPC advertising network: adwords.google.com. Social media is one of the new faces of the internet, and the major social networks combined easily encompass more than one billon internet users.

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

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Analytics for Content Marketers and Bloggers: What Do You Need to Track?

ProBlogger

If your business relies on content to generate profit, then it’s important to analyze the right metrics and tweak them until you’ve achieved the desired results. Let’s look at the five most important content marketing metrics to keep an eye on and how they can help double your conversions. Desired Results. Production.

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iOS 14 and Facebook Ads: What We Know

Jon Loomer

Examples of data tracking that will require user approval include (from Apple’s announcement ): Displaying targeted advertisements in your app based on user data collected from apps and websites owned by other companies. That said, expect performance and audience sizes to suffer when running retargeting campaigns. Measurement.

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Facebook advertising cost: Everything you need to optimize your ROI

Sprout Social

Facebook advertising has its own lexicon and it’s best to become familiar with these terms before you embark on your campaign adventures. You will only pay for your campaign goal but it’s possible that an ad can be interacted with in other ways. Your campaign objectives matter. The average is $1.72

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