Waxing UnLyrical

NOVEMBER 2, 2016

Her example: “Paul Hall, also known as the “Main Money Man,” is an investment banker and radio host.”. Here are some examples: “Sweeping floors and cleaning spills were among Shawn’s childhood responsibilities with Ravitz Family Markets. Here’s a great example from the CEO of a U.K.-based Highlight how you got started.

LinkedIn 100

LinkedIn Journal Authentication Applications 100

Waxing UnLyrical

NOVEMBER 20, 2018

Thanks to the latest technologies, PR now has the potential to be a data-driven powerhouse that maps to real business results, earning a seat at the table alongside Marketing generally, or, at least, other important marketing activities. Communication tactics can be tied to revenue or sales funnel activities that impact the bottom line.

Nielsen 140

Nielsen Press Release Metrics Smart Phone 140

Waxing UnLyrical

MARCH 4, 2015

Yes, effective content marketing will aid your company in search engine optimization, support inbound marketing, and generate more sales leads, but marketing support is just the tip of the iceberg. Another excellent example from the mid-market is Twist Image and Mitch Joel. So when I speak it’s an engine of revenue.

Content 100

Content Marketing Cost Buy 100

Waxing UnLyrical

JUNE 10, 2015

For example, the hypothetical pet grooming website might sell upscale products and decide to target owners of purebred dogs who earn more than $100,000 per year. Not only will this engage your target audience, it will bring them in organically and improve your search engine ranking.

Content 100

Content Case Study Consultant Buy 100

Waxing UnLyrical

APRIL 17, 2015

Every time you reply to a tweet sharing a blog post link, for example, Livefyre counts it as a comment. For example, you know how, a while back, I used to say “ good morning ” on Twitter every day? Smart, active engagement. You can also set up recipes in IFTTT to reply to tweets, and so on.

Communities 100

Communities Content Marketing Community building 100

Waxing UnLyrical

JUNE 17, 2015

This is a company which listens, and is actively interested in improving and investing in what their customers want. Example: Zomato helps discover great places to eat around you, and currently serves 22 countries worldwide. Searchable : Search engines reward sites that deliver good quality content.

Publishing 100

Publishing Brands Communities Flickr 100

Waxing UnLyrical

APRIL 2, 2016

Corollary: Example. A great example of deeply strategic Social PR? Creativity: Example. Do we know how to apply smart SEO (search engine optimization) to the content we generate? Content: Example. Conversation: Examples. Community: Example. Smart #SocialPR *always* maps to biz objectives.

Strategy 100

Strategy Case Study Collaboration Communities 100